The communication specialist position is meant for both Business to Business and Business to Consumer communications.
Key Responsibilities
- Content Creation: Develop concept for creation of engaging and high-quality content for our website, social media, and other communication channels and manage its execution.
- Design Collaboration: Work closely with designers to create visually appealing and on-brand graphics, ensuring a cohesive and professional look across all communication materials.
- Strategic Market Research: Develop and execute a comprehensive market research strategy, utilizing various methodologies and tools to gather insights into industry trends, competitor activities, and client preferences.
- Targeted Audience Engagement: Conduct thorough audience analysis within the IT industry, creating tailored communication strategies for freelancers, clients, and other stakeholders.
- Competitor Analysis and Differentiation: Analyze competitors in the IT recruitment freelancer space to identify strengths, weaknesses, opportunities, and threats, and implement communication tactics that showcase the firm’s unique value proposition.
- Marketing Strategy: Contribute to the development of marketing strategies to promote our brand and attract top-tier tech freelancers from Europe, and implement and optimize communication plans to increase online presence and engagement.
- Brand Consistency: Ensure consistency in messaging and branding across all communication platforms, maintain brand guidelines, and actively contribute to brand development initiatives.
- Freelancer Engagement: Collaborate with freelancers to showcase their skills and contributions through compelling narratives and reviews on our portal, and foster a sense of community among freelancers.
Qualifications
- Proven experience in corporate communication, content creation, and marketing.
- Strong portfolio showcasing previous work in content writing and design.
- Excellent written and verbal communication skills in English (additional European languages like German would be a plus).
- Hands on experience with Microsoft 365 Suite and its collaboration Apps.
- Hands on experience with Midjourney, Canva and Figjam.
- Hands on experience with ChatGPT and other AI tools that can boost our communication.
- Familiarity with tech industry trends and a passion for innovation.
- Ability to work independently and collaboratively in a fast-paced startup environment.