WPS Health Solutions is hiring : Senior Creative Brand Copywriter in Kansas City

WPS Health Solutions; Kansas City (MO); Remote; USD 80,000 - 115,000; Full time

Job summary

Une organisation de santé à but non lucratif recherche un rédacteur créatif senior pour développer des contenus convaincants pour le marketing. Le candidat idéal doit avoir une forte capacité de rédaction, une expérience solide dans le copywriting multicanal, et être capable de collaborer efficacement au sein d'équipes créatives. Le poste offre des options de travail à distance et une gamme complète d'avantages, y compris des bénéfices dès le premier jour.

Benefits

Bonifications

401(k) avec cotisations de l'employeur

Congés payés

Avantages santé, dentaire et télé-santé dès le premier jour

Programmes de développement professionnel

Qualifications

• Minimum 7 ans d'expérience en copywriting marketing multicanal.
• Portfolio démontrant créativité et polyvalence.
• Compréhension des styles linguistiques pour les marchés cibles.

Responsibilities

• Développer des textes originaux pour des supports marketing multicanaux.
• Collaborer avec les équipes pour des concepts de campagnes.
• Maintenir une voix de marque cohérente et à jour sur les tendances marketing.

Skills

Strong editing

Grammar

Proofreading

Storytelling

Versatility

Audience-focused content

Education

Bachelor's degree or equivalent experience

Tools

Word

Pages

Keynote

PowerPoint

Job description

Our Senior Creative Brand Copywriter develops original, compelling, and on-brand copy that aligns with strategic communication objectives for multi-channel marketing materials. Provides effective, results-oriented copywriting across digital and print channels to support sales, marketing, and WPS's overall business goals. Collaborates with teams and marketing staff to brainstorm ideas, craft impactful messaging, and develop creative marketing collateral that resonates with target audiences and yields successful results.

Salary Range

80,000 - $115K

The offered base pay may vary based on experience, skills, and knowledge.

Work Location

Open to remote work in specified states. Occasional travel to Madison may be required.

• Enjoys creating on-brand, results-driven copy for various marketing channels.
• Engages in creative collaboration and market strategizing.
• Works with product and marketing managers to support marketing goals.
• Adapts versatile, brand-specific copy across platforms.
• Contributes to creative concepts for multichannel campaigns.
• Translates business strategies into engaging copy.
• Maintains a consistent brand voice and stays updated on marketing trends.

Minimum Qualifications

• Bachelor's degree or equivalent experience.
• 7+ years of multi-channel marketing copywriting experience.
• Strong editing, grammar, and proofreading skills.
• Portfolio demonstrating storytelling and versatility.
• Experience with multi-platform campaigns and conceptual thinking.
• Understanding of different language styles for target markets.
• Ability to create relevant, audience-focused marketing content.
• Knowledge of media channel strengths and limitations.
• Motivated, organized, detail-oriented, and enthusiastic.

Preferred Qualifications

• Experience leading projects independently.
• Healthcare or government healthcare experience.
• Proficiency in Word, Pages, Keynote, and PowerPoint.

Remote Work Requirements

• High-speed internet (minimum 10 Mbps down, 1 Mbps up).
• Remote / hybrid options, bonuses, 401(k), paid time off.
• Health, dental, and telehealth benefits from DAY 1.
• Leadership and professional development programs.
• Additional benefits at the provided link.

About WPS

WPS is a not-for-profit health insurer and federal contractor based in Madison, WI, serving individuals, families, seniors, and military personnel for nearly 80 years, with a culture that values diversity, innovation, and employee engagement.

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