West Coast Regional Leader, Business Development

Syneos Health/ inVentiv Health Commercial LLC; Santa Monica (CA); On-site; USD 175,000 - 310,000; Full time

Job summary

Syneos Health is seeking a West Coast Regional Leader of Business Development in Santa Monica to drive sales growth across a defined territory. The role blends strategic account farming with targeted hunting, building trusted client relationships and leading multi-functional solution development.

You will guide territory strategy, manage CRM activity, and collaborate with operations, deal strategy, and delivery teams to maximize performance in the biopharma space, with up to 40% travel.

Qualifications

• Bachelor's degree in related field.
• Experience in healthcare, life sciences, or biopharma in business development or sales.
• Proven success managing complex B2B sales cycles with executive clients.
• Strong consultative selling with ability to uncover needs and co-create solutions.
• Excellent interpersonal, influencing, and negotiation abilities.
• Highly organized with effective prioritization in a fast-paced environment.
• Data-driven decision maker with business acumen.
• Proficient in Salesforce and Microsoft Office.
• Ability to travel up to 40% for client meetings and events.

Responsibilities

• Develops and executes a comprehensive sales strategy for defined territory.
• Manages territory prioritization and client opportunities.
• Identifies and nurtures key client relationships with decision-makers.
• Leads multi-touchpoint sales strategies based on client needs.
• Drives expansion playbooks including renewals and conversions.
• Collaborates with cross-functional teams to co-develop solutions.
• Represents Syneos Health at client meetings and events.

Skills

Consultative selling

Strategic sales

Interpersonal skills

Negotiation

Data-driven

Travel readiness

Sales lifecycle

Education

Bachelor's degree in related field

MBA or Life Sciences degree (preferred)

Tools

Salesforce

Microsoft Office

Job description

West Coast Regional Leader, Business Development

Syneos Health is a leading fully-integrated life sciences services organization built to accelerate customer success. We partner with innovators at every point across the drug development and commercialization continuum, helping them navigate complexity, anticipate change and accelerate progress.
Every day we perform better because of how we work together, as one team, each the best at what we do. We bring together talented experts across a broad spectrum of business critical corporate functions. Every role plays an essential part in enabling our customers to achieve their goals. Our teams are agile, collaborative, and committed to delivering-for each other, for our customers, and ultimately for the people who rely on the services we support.

Discover what your 25,000 future colleagues already know:
Why Syneos Health
* We are passionate about developing our people, through career development and progression; supportive and engaged line management; technical and therapeutic area training; peer recognition and total rewards program.
* We are committed to building an inclusive culture - where you can authentically be yourself. Central to this is our purpose - Driven to Deliver - which captures the passion of our colleagues to show up each day and shape solutions that have the ability to dramatically impact someone's life.
* We are continuously building the company we all want to work for and our customers want to work with. Why? Because we know that when we bring together smart colleagues from across the world, we can shape the future of healthcare, driving impact for customers and defining the pace of patient progress.

Job Responsibilities

The West Coast Regional BD Leader is responsible for driving sales growth across an assigned geographic territory. This role blends strategic account farming with targeted hunting activities - balancing proactive expansion of existing accounts with the pursuit of new opportunities. By developing tailored engagement plans, building trusted relationships, and orchestrating multi-functional solution development, the Regional BD Leader drives both immediate impact and develops long-term value. Leveraging data-driven insights, this leader prioritizes time and resources to maximize territory performance and elevate Syneos Health's presence within the biopharmaceutical industry.

Core Responsibilities

• Develops and executes a comprehensive sales strategy for a defined book of business and geographic territory, balancing new client acquisition with growth of existing accounts.
• Manages an optimized territory through data-informed prioritization of time, client opportunity, and market potential.
• Identifies, engages, and nurtures key client relationships with decision-makers, influencers, and stakeholders at all levels.
• Leads the orchestration of tailored, multi-touchpoint sales strategies based on client needs, pipeline dynamics, and strategic goals.
• Drives expansion playbooks, including therapeutically aligned strategies, renewal opportunities and next-phase conversions, to deepen account value.
• Collaborates closely with cross-functional teams-including operations, therapeutic strategy, deal strategy, and delivery -to co-develop solutions that address client-specific challenges.
• Acts as a client champion internally by sharing insights on client culture, preferences, and strategic priorities to enable effective team alignment and proposal development.
• Educates clients on Syneos Health's differentiated value proposition, clinical and commercial capabilities, and evolving service offerings.
• Conducts regular territory performance reviews, forecasts pipeline progression, and adjusts plans based on shifting client and market needs.
• Maintains up-to-date records of client activity, pipeline, and sales progress within CRM platforms such as Salesforce
• Stays current on industry trends, competitor developments, and emerging client needs to continuously refine engagement strategies.
• Represents Syneos Health at client meetings, industry conferences, and other relevant events to build brand presence and uncover new opportunities.

Essential Requirements

• Bachelor's degreein related field
• Experience in healthcare, life sciences, or biopharma in a business development, commercial, or strategic sales role.
• Proven success managing complex B2B sales cycles and navigating mid- to executive-level client relationships.
• Strong consultative selling skills with a demonstrated ability to uncover client needs and co-create impactful solutions.
• Excellent interpersonal, influencing, and negotiation abilities with a collaborative leadership style.
• Highly organized with the ability to prioritize effectively in a fast-paced, dynamic environment.
• Data-driven decision maker with strong business acumen and strategic thinking capability.
• Proficient in Salesforce or similar CRM platforms; Microsoft Office Suite experience required.
• Ability to travel up to 40% for client meetings, conferences, and internal events.

Desired Requirements

• Advanced degree preferred (e.g., MBA, MS in Life Sciences)

At Syneos Health, we believe in providing an environment and culture in which Our People can thrive, develop and advance. We reward and recognize our people by providing valuable benefits and a quality-of-life balance. The benefits for this position may include a company car or car allowance, Health benefits to include Medical, Dental and Vision, Company match 401k, eligibility to participate in Employee Stock Purchase Plan, Eligibility to earn commissions/bonus based on company and individual performance, and flexible paid time off (PTO) and sick time. Because certain states and municipalities have regulated paid sick time requirements, eligibility for paid sick time may vary depending on where you work. Syneos complies with all applicable federal, state, and municipal paid sick time requirements.

Salary Range:

174,734 - 309,733
The base salary range represents the anticipated low and high of the Syneos Health range for this position. Actual salary will vary based on various factors such as the candidate's qualifications, skills, competencies, and proficiency for the role.

#LI-North

At Syneos Health, we believe in providing an environment and culture in which Our People can thrive, develop and advance. We reward and recognize our people by providing valuable benefits and a quality-of-life balance. The benefits for this position may include a company car or car allowance, Health benefits to include Medical, Dental and Vision, Company match 401k, eligibility to participate in Employee Stock Purchase Plan, Eligibility to earn commissions/bonus based on company and individual performance, and flexible paid time off (PTO) and sick time. Because certain states and municipalities have regulated paid sick time requirements, eligibility for paid sick time may vary depending on where you work. Syneos complies with all applicable federal, state, and municipal paid sick time requirements.

Salary Range:

$193,600.00 - $367,800.00
The base salary range represents the anticipated low and high of the Syneos Health range for this position. Actual salary will vary based on various factors such as the candidate's qualifications, skills, competencies, and proficiency for the role.

Get to know Syneos Health

Over the past 5 years, we have worked with 94% of all Novel FDA Approved Drugs, 95% of EMA Authorized Products and over 200 Studies across 73,000 Sites and 675,000+ Trial patients.

No matter what your role is, you'll take the initiative and challenge the status quo with us in a highly competitive and ever-changing environment. Learn more about Syneos Health.

Additional Information

Tasks, duties, and responsibilities as listed in this job description are not exhaustive. The Company, at its sole discretion and with no prior notice, may assign other tasks, duties, and job responsibilities. Equivalent experience, skills, and/or education will also be considered so qualifications of incumbents may differ from those listed in the Job Description. The Company, at its sole discretion, will determine what constitutes as equivalent to the qualifications described above. Further, nothing contained herein should be construed to create an employment contract. Occasionally, required skills/experiences for jobs are expressed in brief terms. Any language contained herein is intended to fully comply with all obligations imposed by the legislation of each country in which it operates, including the implementation of the EU Equality Directive, in relation to the recruitment and employment of its employees. The Company is committed to compliance with the Americans with Disabilities Act, including the provision of reasonable accommodations, when appropriate, to assist employees or applicants to perform the essential functions of the job.