Website Manager

EPITEC; Warren (MI); Hybrid; USD 64,747 - 71,635; Full time

Benefits offered by this job

Medical insurance

Vision insurance

401(k)

Disability insurance

Job summary

A tech-driven company in automotive services is seeking an experienced Assistant Website Manager. This role involves leading the digital strategy for Parts and Service websites, managing project timelines, and collaborating with various teams to enhance the online customer journey. Ideal candidates should possess strong leadership skills, digital marketing expertise, and experience in managing high-traffic websites. A Bachelor’s degree in a related field is required, along with 7–12 years of relevant experience.

Qualifications

• 7–12 years of experience in digital marketing or product management.
• Experience with high-traffic consumer websites.

Responsibilities

• Lead digital strategy for Parts and Service websites.
• Define features for product and brand stories.
• Manage timelines for launches.
• Align execution with brand goals.
• Collaborate with internal teams.
• Partner on best practices implementatin.
• Conduct usability studies and competitive audits.
• Oversee content strategy and asset creation.

Skills

Leadership and project management

Understanding of UX and digital marketing

SEO expertise

Technical aptitude for collaboration

Usability testing experience

Strong analytical skills

Communication skills

Detail orientation for DEV site reviews

Education

Bachelor’s degree in Marketing, Digital Media, Communications, or related field

Job description

This range is provided by EPITEC. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$47.00/hr - $52.00/hr

Direct message the job poster from EPITEC

Work Schedule: Hybrid, Tuesday-Thursday onsite

Contract: Ongoing Contract

Pay Range: $47-52/hour, depending on chosen benefits and experience

Our Automotive customer's Care & Aftersales (CCA) Marketing team is seeking a proactive and detail-oriented Assistant Website Manager to lead digital strategy execution across service and parts content, shopping tools, and marketing campaigns. This role ensures a seamless online experience and collaborates with creative, UX, data, and analytics teams to optimize the customer journey.

Key Responsibilities:

• Lead digital strategy for Parts and Service websites
• Define features and functionality to communicate product and brand stories
• Manage timelines and agency coordination for launches
• Align digital execution with CCA brand goals
• Collaborate with internal teams (ACDelco, Genuine Parts, Certified Service, Technician Recruitment)
• Partner with IT, Brand Leads, and research teams to implement best practices
• Advocate for user experience through usability research and insights
• Analyze site metrics and drive optimization (A/B testing, Test/Target)
• Conduct usability studies and competitive audits
• Oversee content strategy and asset creation
• Develop purchase orders and support budgeting/forecasting

Skills & Abilities:

• Strong leadership and project management
• Deep understanding of UX and digital marketing
• SEO expertise and familiarity with online shopping tools
• Technical aptitude for cross-functional collaboration
• Experience with usability testing and wireframe reviews
• Strong analytical and communication skills
• Ability to thrive in fast-paced environments

Qualifications:

• Bachelor’s degree in Marketing, Digital Media, Communications, or related field (or equivalent experience)
• 7–12 years of experience in digital marketing or product management for high-traffic consumer websites

Top 3 Must-Have Skills:

• Website Management – SEO, UI/UX Design Thinking
• Wireframe Review Comfort
• Detail Orientation for DEV Site Reviews

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Contract

Job function

• Job function

  Project Management, Strategy/Planning, and Marketing

• Industries

  Motor Vehicle Manufacturing

Referrals increase your chances of interviewing at EPITEC by 2x

Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

Disability insurance

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