Web Experience Lead: UX, Analytics & Growth

Jobtailor; California (MO); On-site; USD 90,000 - 130,000; Full time

Job summary

Jobtailor is seeking a Website Product Manager to define the vision and roadmap for the company site, translating business goals into measurable journeys and conversion improvements. You will collaborate with UX, design, and engineering leadership to deliver upgrades that move metrics.

You will own analytics, establish cadence for planning and release, ensure brand and accessibility, and drive continuous testing and optimization across pages and journeys.

Qualifications

• Experience owning a website roadmap and delivering cross-functional work.
• Strong UX and brand consistency with high-quality execution.
• Deep experience with web analytics to prioritize, diagnose issues, and drive improvements.
• Ability to ask hard questions, surface tradeoffs, and align teams on the best path forward.
• Proven ability to influence senior stakeholders.
• Familiarity with CMS, analytics, and performance monitoring.

Responsibilities

• Define and own the website vision, roadmap, and prioritization.
• Translate business objectives into clear requirements and measurable outcomes for site journeys.
• Identify high-impact opportunities to improve navigation, messaging, CTAs, and conversions.
• Partner with UX/design, web developers, and engineering leadership to deliver improvements.
• Coordinate with content stakeholders to ensure pages are accurate, on-brand, and effective.
• Establish an operating cadence for intake → planning → build → QA → approvals → release → measurement.
• Be meticulous about UX, brand consistency, accessibility, and performance across the site.
• Drive continuous optimization through structured testing (e.g., A/B tests) and iteration.
• Maintain site/platform stewardship in partnership with engineering: reliability, maintainability, performance.
• Own web analytics instrumentation, dashboards, and reporting.
• Define and track success metrics for top journeys and landing pages; inform roadmap decisions.
• Partner with stakeholders to ensure conversion definitions and KPIs are clear.

Skills

Roadmap ownership

Cross-functional delivery

UX instincts

Web analytics

Stakeholder management

CMS familiarity

Performance monitoring

Technical curiosity

Conversion optimization

Tools

CMS

Analytics tools

Performance monitoring tools

Job description

Jobtailor is seeking a Website Product Manager to define the vision and roadmap for the company site, translating business goals into measurable journeys and conversion improvements. You will collaborate with UX, design, and engineering leadership to deliver upgrades that move metrics.

You will own analytics, establish cadence for planning and release, ensure brand and accessibility, and drive continuous testing and optimization across pages and journeys.