Web & Email Marketing Manager

Cadillac Formula 1? Team; Indianapolis (IN); On-site; USD 70,000 - 120,000; Full time

Benefits offered by this job

Industry-leading pension

Generous time off

Career development opportunities

Job summary

Cadillac Formula 1 Team is seeking a highly skilled Web & Email Marketing Manager to lead the development, execution, and optimization of our digital channels, delivering premium web experiences and high-performing email campaigns.

You will own the official site, collaborate with design and content teams to deliver new features, optimise UX/UI and SEO, and drive engagement with fans, partners and stakeholders. This role requires data-driven decision making and a passion for motorsport.

Qualifications

• Proven experience in web management and email marketing, preferably in sports or automotive brands.
• Strong analytical mindset with ability to interpret data and optimise campaigns.
• Experience using CMS platforms and analytics tools to drive performance.

Responsibilities

• Own and manage the official team website, ensuring it is visually compelling and performance-optimised.
• Collaborate with designers, developers and content teams to deliver features, landing pages and microsites.
• Monitor website performance and optimise UX/UI, SEO and content strategy.
• Plan, create, and execute global email campaigns and segment lists for personalised content.
• Produce regular reports with actionable insights for marketing leadership.
• Track performance across web and email channels using analytics and CRM tools.

Skills

Web management

Email marketing

Analytics

Project management

Fan engagement

Tools

Salesforce Marketing Cloud

HubSpot

Mailchimp

Google Analytics

CRM platforms

Job description

Cadillac Formula 1? Team is what happens when history, purpose and daring talent come together. Backed by TWG Global and GM, our team is uniquely positioned to disrupt Formula 1?, bringing a fresh perspective and an unrelenting drive for success. We have the energy of a start-up, with the ideas and originality of a business that always wants to lead, never wants to follow. We're building everything from the ground up, from a high-performance car to an inclusive, values-driven culture. We show bold ambition. We combine leadership in innovation with excellence in execution. We are one team. We have the freedom to think differently, the opportunity to shape process and practice, an ego-free environment where people thrive on being challenged by those around them. A historic name behind us. Career-defining moments ahead.

A New Chapter Begins.

Fuelled by bold ambition Play your part in getting us on the grid. Closing Date: Friday 12th?June 2026

Cadillac Formula 1? Team is seeking a highly skilled and data-driven Web & Email Marketing Manager to lead the development, execution, and optimisation of our digital communication channels. This role will be central to how we engage fans, partners, and stakeholders globally delivering best-in-class web experiences and high-performing email campaigns. You'll combine creativity with analytics, ensuring every digital touchpoint reflects the prestige, innovation and performance of the Cadillac brand in Formula 1?.

• Own and manage the official team website, ensuring it is visually compelling, up-to-date, and performance-optimised
• Collaborate with designers, developers, and content teams to deliver new features, landing pages, and campaign microsites
• Monitor website performance (traffic, engagement, conversion rates) and continuously optimise UX/UI
• Ensure SEO best practices are implemented to drive organic growth

• Plan, create, and execute global email campaigns (newsletters, fan engagement, partner communications)
• Build and manage segmented email lists to deliver personalised and targeted content
• Optimise campaigns through testing, automation workflows, and lifecycle journeys
• Ensure compliance with data protection and email marketing regulations

• Track and analyse performance across web and email channels using tools such as Google Analytics, CRM platforms, and email marketing software
• Produce regular reports with actionable insights for marketing leadership
• Use data to inform campaign strategy, improve ROI, and enhance fan engagement

• Work closely with the wider marketing team to align web and email activity with brand campaigns, race calendars, and sponsorship activations
• Support product launches, race promotions, and exclusive content drops

• Manage CMS platforms, email marketing tools, and integrations with CRM systems

Requirements

Driven by high performance

What do you need to bring to the team?

• Proven experience in web management and email marketing (ideally in sport, automotive, or high-performance brands)
• Strong analytical mindset with experience interpreting data and optimising campaigns
• Hands-on experience with CMS platforms, email marketing tools (e.g., Salesforce Marketing Cloud, HubSpot, Mailchimp), and analytics tools
• Understanding of SEO, UX/UI principles, and digital best practices
• Excellent project management and organisational skills
• Passion for motorsport, innovation, and fan engagement

Please note: This role is subject to U.S. export control restrictions. Successful candidates must either be a U.S. Person (defined by U.S. law as U.S. citizen, U.S. permanent resident, asylee, or refugee) or a non-U.S. Person who is eligible to obtain any required export control authorization

A team like no other.

Cadillac Formula 1? Team challenges conventions and redefines success through bold ambition, cutting-edge innovation, and an unwavering commitment to precision and excellence?on and off the track. This includes offering industry-leading pension, generous time off and, as part of a global brand, huge potential for career development.

As an equal opportunities employer, we are committed to the equal treatment of all current and prospective employees and does not condone discrimination on the basis of age, disability, sex, sexual orientation, pregnancy or maternity, race or ethnicity, religion or belief, gender identity or marriage and civil partnership. We aspire to have a diverse and inclusive workplace and strongly encourage suitably qualified applicants from a wide range of backgrounds to apply.

At Cadillac Formula 1? Team, all Team Members are expected to actively support and uphold our policies and procedures, including those focused on Environmental responsibility, Sustainability initiatives, Inclusion and Health and Safety practices.

Please note that additional security checks may be required as part of the recruitment process. This may include a background check covering a minimum of the pa