Web Developer at Varicent United States
Varicent
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Benefits offered by this job
Job summary
Varicent in the United States seeks a proactive Web Developer to join a remote team delivering high-performance websites. You will own sprint tasks, improve mobile responsiveness, implement analytics and SEO, and collaborate with marketing, design, and content to drive conversions.
You’ll work with HubSpot CMS, HTML/CSS/JS, GA4 and GTM, and aim for fast, accessible experiences aligned with our brand. This role requires EST business hours and a collaborative, detail-oriented mindset.
Qualifications
- 3-5 years of hands-on web development experience with HubSpot CMS or similar platforms.
- Proficiency in HTML, CSS, JavaScript and modern front-end frameworks (React/Vue).
- Experience with back-end development, API integrations, and database management.
- GA4, Google Tag Manager, and event tracking setup expertise.
- SEO best practices, technical SEO, and structured data markup.
- Familiarity with WCAG 2.1 accessibility and testing.
- Git version control and collaborative development workflows.
- Strong documentation and cross-functional collaboration skills.
- Solution-oriented, proactive problem solving and attention to detail.
- Excellent communication and project management across teams.
Responsibilities
- Ensure sprint tasks are up-to-date, completed on time, and you take ownership of projects.
- Improve mobile responsiveness and accessibility.
- Collaborate with Content and Product Marketing to optimize digital journeys for value.
- Work with designers, content creators, and developers to build conversion-focused websites.
- Coordinate with the senior web developer to align sprint priorities and execution.
- Translate brand and product strategy into engaging digital experiences.
- Translate stakeholder needs into technical requirements for sprints.
- Leverage Hotjar or similar for user insights to optimize web experiences.
- Implement and manage tracking codes and events with GTM/GA4.
- Improve website speed by reducing render-blocking resources and optimizing JS.
- Troubleshoot and resolve issues for stability, security, and performance.
- Maintain documentation of development processes for knowledge sharing.
Skills
Tools
Job description
The ideal candidate is proactive, detail-oriented, and passionate about creating a high-performance website. You should have an understanding of modern web technologies, be comfortable working in a collaborative team environment, and have the ability to troubleshoot complex technical issues. You should also be eager to stay up-to-date with the latest trends in web development, web analytics, accessibility, SEO, and web performance optimization.
You will play a crucial role in supporting weekly sprints, ensuring smooth execution of web development projects, and collaborating with cross-functional teams to improve website performance, engagement, and conversions.
Ensure all development tasks within the weekly sprint cycle are kept up-to-date, completed within the deadline, and take full ownership of assigned projects.
Improve mobile responsiveness and accessibility.
Partner with Content and Product Marketing to transform digital journeys to drive business value and pipeline impact.
Collaborate with designers, content creators, and other developers to create visually appealing, user-friendly, and highly functional websites that convert prospects and meet business goals.
Work closely with the senior web developer to align on sprint priorities and technical execution.
Translate the company brand promise, product positioning, solutioning, and go-to-market strategy into delightful digital experiences.
Work with Product Marketing and Content to translate stakeholder needs into technical requirements and break down work into sprint deliverables.
Experience drawing user insights and ideas for web experience optimizations from Hotjar analysis or other tools.
Implement and manage tracking codes, event tracking, and pixels to support marketing initiatives using Google Tag Manager and GA4.
Improve website speed and efficiency by minimizing render-blocking resources, optimizing JavaScript execution, implementing lazy loading, and leveraging content delivery networks (CDNs).
Identify, troubleshoot, and resolve technical issues to ensure website stability, security, and performance.
Maintain clear documentation of development processes to ensure knowledge sharing and alignment across teams.
3-5 years of hands-on experience with web development and HubSpot’s CMS or similar platforms (e.g., WordPress, Webflow) with the ability to learn quickly. Preference will be given to candidates with HubSpot or similar CMS platforms.
Knowledge of HTML, CSS, JavaScript , and familiarity with modern front-end frameworks (e.g., React, Vue.js, or similar).
Experience with back-end development, API integrations, and database management.
Proficiency in Google Analytics 4 (GA4), Google Tag Manager, and event tracking setup.
Familiarity with SEO best practices, technical SEO, and structured data markup.
Familiarity with A/B testing and the ability to analyze data for optimization insights.
Understanding of WCAG 2.1 accessibility standards and how to implement them.
Experience with Git version control for collaborative development workflows.
Documentation skills for tracking development strategies and best practices.
Solution-oriented mindset with a proactive approach to problem-solving and debugging.
Attention to detail, organizational, and time management skills.
Excellent presentation, speaking, and communication skills, with the ability to manage cross-functional projects and drive digital outcomes.
Expertise in creating digital strategy plans, focused on driving website engagement, conversions, leads, and marketing pipeline.
Management skills with an ability to drive end-to-end agile projects, ensuring timely delivery and quality.
Experience using Generative AI (GenAI) or LLMs to enhance web development workflows.
Experience working with project management tools like Monday.com.
Experience with interactive web experiences.
Experience with Salesforce and CRM integrations.
Experience with user insights and CRO using tools like Hotjar or CrazyEgg.
Familiarity with data intelligence/visualization platforms such as Google Looker Studio.
Experience extracting advanced insights from platforms like Google Analytics and HubSpot Analytics.
Experience with A/B testing platforms, such as VWO.
Experience with content management platforms, such as Gather Content.
Gain an understanding of our web infrastructure, workflows, and sprint process.
Successfully complete assigned development tasks within sprints.
Demonstrate problem-solving ability and independence in troubleshooting.
Contribute to small-scale SEO and performance optimizations.
Begin to understand and learn the collaboration process with cross-functional teams.
Fully capable of handling all sprint tasks independently, under the guidance of the senior web developer.
Successfully implement tracking codes, event tracking, and website performance optimizations.
Effectively collaborate with content, marketing, and design teams.
Execute SEO and Core Web Vitals optimizations to improve site rankings and user experience.
Propose and implement new optimizations for conversions, engagement, and performance.
Assist the senior web developer in tracking, A/B testing, web optimizations, SEO, and web analytics.
Take ownership of end-to-end web development tasks and drive projects without heavy oversight.
Fully capable of completing all sprint tasks independently without supervision, while supporting senior developer with more complex tasks.
Provide strategic recommendations based on web analytics insights.
Candidates selected for this position will be hired by Varicent’s designated professional employer organization. Your employment may be transferred to a local Varicent entity in the future. In such event, Varicent may recognize your seniority and provide you with comparable role, responsibilities and benefits. We are excited to welcome you and support you throughout this journey!
This role requires employees to work within Eastern Standard Time (EST) business hours. While we are open to candidates from outside the EST time zone, please be prepared to adjust your working hours to align with this time zone. Flexibility will be essential to ensure seamless collaboration with the team and stakeholders.
This position is fully remote. We embrace a results-driven work culture, focusing on performance and collaboration over location. As part of our team, you’ll have the opportunity to build a work-life balance that suits you, while staying connected with a diverse, global team through virtual tools and regular online communication. Whether you're working from home or a co-working space we’re committed to supporting you with the resources and autonomy needed to succeed in a remote environment.
Market Leading Compensation Package.
Wellness Programs to Support Health and Wellbeing.
Working with the latest tools and technologies in a fast-paced environment.
Remote Work Flexibility.
Comprehensive Employee Insurance Coverage: Medical, Dental, Vision, Life Insurance.
Annual Time Off: Time off is provided in accordance with applicable legislative requirements.
Global Connected Culture: Hubs in Romania, UK, US, Canada.
Dynamic Work Culture: Thrive in our innovative and multicultural environment.
Grow with Us: Continuous development opportunities.
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