Web Designer

Tower Marketing; Lancaster (Lancaster County); Hybrid; USD 55,000 - 70,000; Full time

Job summary

Tower Marketing is seeking a designer to join our design team in Lancaster, PA, creating engaging, cutting-edge websites for a diverse clientele. You will push today’s design trends while reinforcing core principles, delivering rich UX, and helping clients’ brands find and express their unique voice.

You should have strong web design skills (UX/UI, wireframes, landing pages) and print design experience, with a portfolio showcasing website work.

Qualifications

• Bachelor's degree preferred in design or related field or equivalent experience.
• Portfolio including website designs; please provide link submissions without a portfolio will not be considered.
• Experience in a digital marketing agency: website development, internet marketing, or both.

Responsibilities

• Execute all visual design stages from discovery to final hand-off to developer(s).
• Present and discuss project requirements, wireframes, designs, and concepts with internal team, management, and clients.
• Stay up-to-date with the latest web trends, techniques, and technologies.

Skills

Web design

Print design

UX/UI

Wireframing

Infographics

Animations

Education

Bachelor's degree preferred in design or related field

Tools

Adobe Illustrator

Adobe InDesign

Adobe Photoshop

Figma

Job description

Tower Marketing is seeking a designer to join our design team in creating engaging, cutting-edge websites for an ever-changing, unique clientele. This candidate will need to push the bounds of today’s design trends while perfecting the tried-and-true basic principles, be able to deliver rich user experiences (UX), and help our clients’ brands find and express their unique voice and identity.

POSITION

Full Time, Local Hybrid (Lancaster, PA)

TOP SKILLS FOR THIS ROLE INCLUDE

• 70% web design; web including UX / UI, wireframing landing pages, sitemaps, infographics, animations, digital advertisements; coding experience or knowledge would be helpful, but not required
• 30% print design; branding, publication layout design, and typography, print advertisements

REQUIRED SOFTWARE SKILLS

• Adobe Creative Cloud: Illustrator, InDesign, Photoshop
• Experience using Figma

TOP SOFT SKILLS

• Have a passion for what you do with a positive and inquisitive attitude
• Executing all visual design stages from discovery to final hand-off to developer(s)
• Stay up-to-date with the latest web trends, techniques, and technologies
• Meet, present, and discuss project requirements, wireframes, designs, and creative concepts to internal team, management, and clients
• Have the ability to clearly communicate concepts and ideas with coworkers and clients
• Work in tandem with the Creative Director, internet marketing team, and web development team

TOP BONUS SKILLS WE WOULD LIKE TO SEE

• Familiarity with SEO and SEO principles
• Familiarity with Adobe After Effects & Premiere Pro
• Experience with the Mac platform and familiarity with Mac devices: iMac, MacBook Pro, iPad, iPhone
• Willingness to write copy for Tower's website on industry statistics, terms, or blogs pertaining to the web design field

EDUCATION, CERTIFICATIONS, AND QUALIFICATIONS

• Bachelor's degree preferred in design or related field or equivalent experience
• Portfolio, including website designs; please provide link submissions without a portfolio will not be considered
• Experience in a digital marketing agency: website development, internet marketing, or both