Web Content Manager

The Ohio State University Wexner Medical Center; United States; On-site; USD 48,000 - 65,000; Full time

Job summary

The Ohio State University Office of Academic Affairs is seeking a Web Content Manager to lead content across its websites and digital channels. You will collaborate with colleagues to ensure accurate content, strong UX, accessibility compliance, and alignment with university branding.

As the lead digital accessibility coordinator, you will monitor standards, provide training, and drive remediation efforts while partnering with academic and administrative units to enhance digital engagement and

Qualifications

• Bachelor's degree in Computer and Information Science, Marketing and Communications, or a related field is required.
• Experience with Drupal or similar CMS.
• Strong written communication skills.

Responsibilities

• Create, maintain, and manage OAA websites and web-based resources.
• Develop, publish, update, and organize website content to ensure accuracy, consistency, and alignment with organizational goals.
• Collaborate with stakeholders to improve content quality, site architecture, navigation, and overall user experience.
• Analyze website performance and user engagement metrics to identify opportunities for optimization.
• Develop and maintain digital analytics reports across OAA’s digital channels, including websites, newsletters, social media, and video platforms, and provide recommendations based on performance trends.
• Gather and translate business needs into web and digital content requirements.
• Apply UX/UI and accessibility best practices.

Skills

Strong written communication

Education

Bachelor's degree in Computer and Information Science, Marketing and Communications, or related field

Tools

Drupal CMS

Job description

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Job Title: Web Content Manager Department: Academic Affairs Administration | Marketing and Communications

The Web Content Manager within The Ohio State University Office of Academic Affairs (OAA) Marketing and Communications team serves as the lead content manager for OAA’s portfolio of websites. Reporting to the Associate Director of Digital Strategy and Operations, this position is responsible for managing and maintaining OAA websites and collaborating with colleagues to develop web and digital content that supports the strategic goals of OAA, the Provost, and the university. The Web Content Manager plays a key role in ensuring a high-quality, accessible, and user-focused digital experience. Responsibilities include creating, updating, and maintaining website content; advising campus partners on web content and development best practices; monitoring and improving website performance; and leveraging current digital tools, technologies, and platforms to support OAA’s communication objectives. This position also serves as OAA’s lead digital accessibility coordinator and may be assigned additional duties and projects aligned with the individual's skills and expertise.

Key Responsibilities

Web Content Management

• Create, maintain, and manage OAA websites and web-based resources.
• Develop, publish, update, and organize website content to ensure accuracy, consistency, and alignment with organizational goals.
• Collaborate with stakeholders to improve content quality, site architecture, navigation, and overall user experience.
• Analyze website performance and user engagement metrics to identify opportunities for optimization.
• Develop and maintain digital analytics reports across OAA’s digital channels, including websites, newsletters, social media, and video platforms, and provide recommendations based on performance trends.
• Gather and translate business needs into web and digital content requirements.
• Participate in university digital experience and analytics communities to stay informed of emerging trends, best practices, and institutional standards.
• Conduct website quality assurance reviews to ensure functionality, usability, and content accuracy.
• Apply best practices related to user experience (UX), user interface (UI) design, accessibility, and university brand standards.

Digital Accessibility Leadership

• Serve as OAA’s primary coordinator for digital accessibility initiatives.
• Monitor and communicate university digital accessibility standards, requirements, and best practices to faculty and staff.
• Provide guidance, training, and consultation on accessibility compliance and remediation strategies.
• Lead accessibility-related planning efforts and ensure completion of required documentation and action plans.
• Evaluate digital content and platforms for accessibility compliance and recommend remediation, design improvements, and coding enhancements.
• Collaborate with university accessibility teams and attend Digital Accessibility Center (DAC) meetings, sharing important updates and recommendations with stakeholders.
• Promote and support an inclusive digital environment that meets accessibility standards and improves user access.

Digital Strategy and Collaboration

• Collaborate with communications and marketing colleagues to ensure consistent messaging and content alignment across OAA’s digital portfolio.
• Contribute to the development and execution of digital strategies that support organizational priorities and communication goals.
• Recommend innovative approaches, technologies, and digital solutions that enhance engagement, accessibility, and effectiveness.
• Partner with academic and administrative units across the university to strengthen digital communications and share best practices.

Minimum Required Qualifications

Bachelor's Level Degree or equivalent combination of education and experience

• Bachelor’s degree in Computer and Information Science, Marketing and Communications, or a related field, or an equivalent combination of education and experience.
• Experience with Drupal or similar CMS.
• Strong written communication skills.

The target hiring range for this job profile is $ 47,700 - $65,000. The actual salary paid to an individual will vary based on multiple factors, including but not limited to, education, years of experience, internal equity, etc.

Function - Marketing and Communications Sub Function - Web Management Band - Individual Contributor - Specialized Level - S1 Location: University Square South (1032) Position Type: Regular Scheduled Hours: 40 Shift: First Shift

Final candidates are subject to successful completion of a background check. A drug screen or physical may be required during the post offer process.

The university is an equal opportunity employer, including veterans and disability.

Ohio State benefits give you options to take care of what matters most to you — and opportunities to make adjustments as your life and needs change, including:

• Medical, dental and vision coverage, with Ohio State paying a significant portion of the cost.
• Paid time off, including sick and vacation time and 11 holidays.
• State retirement plan or an alternative retirement plan, both with generous employer contributions.

As Buckeyes, we accomplish more together. No matter your role, you’ll be part of creating what people need now: pathways to education, research and health care. Working at Ohio State means you’re part of a team with a strong sense of community and an unwavering commitment to excellence — and, of course, incomparable Buckeye spirit. We bring out the best in people, help each other succeed and learn together. By joining Ohio State, you become part of a top-20 public university with one of America’s leading academic health centers. We’re a team of dedicated colleagues with access to boundless resources that support you.