VP, Strategic Partnerships & Alliances

ICP; Atlanta (GA); Hybrid; USD 90,000 - 150,000; Full time

Job summary

ICP is seeking a Partner Manager to own the commercial activation and day-to-day health of ICP's partner ecosystem. You will enable ICP's sales teams, open doors, and drive co-selling opportunities with strategic technology partners at a global scale.

The role sits in the Growth team and focuses on turning technology relationships into repeatable go-to-market motions, aligned with delivery readiness and partner roadmaps to credibly sell, implement and support partner technologies for enterprise

Responsibilities

• Own the 360-degree commercial relationship with an assigned portfolio of strategic technology partners, building trusted relationships across partner executives, alliance teams, field sellers, solution consultants, customer success, professional services and marketing.
• Translate ICP's value proposition into a clear reason for partners to engage: ICP as an enterprise services partner spanning advisory, operating model and process design, technology implementation, managed content services and studios across the content lifecycle.
• Establish joint annual / quarterly business plans with priority partners, including target markets, joint propositions, pipeline objectives, enablement priorities, marketing activity and executive engagement.
• Run a structured governance cadence including pipeline calls, account-mapping sessions

Job description

About ICP

ICP is a global leader in Content Operations, partnering with some of the world's most recognizable brands, including Unilever, Diageo, Coca-Cola, Mars, P&G, Starbucks, Coty, L’Oréal, NBCU, and Aetna. Our expertise spans content management, logistics, creative operations, production, and digital commerce enablement, ensuring a seamless flow of content across all systems and channels. We empower brands to achieve operational excellence and confidently manage their content. Content confidently.™

About ICP

ICP is a global leader in Content Operations, partnering with some of the world's most recognizable brands, including Unilever, Diageo, Coca-Cola, Mars, P&G, Starbucks, Coty, L’Oréal, NBCU, and Aetna. Our expertise spans content management, logistics, creative operations, production, and digital commerce enablement, ensuring a seamless flow of content across all systems and channels. We empower brands to achieve operational excellence and confidently manage their content. Content confidently.™

With offices in Atlanta, London, Mexico City, Mumbai, and Shanghai, we operate on a global scale, delivering world-class solutions that drive exceptional business outcomes.

Who We Are

At ICP, our values define us: we are Curious, Focused, Creative, Trustworthy, and Inclusive.

We’re A People First Company

At ICP, we provide benefits that matter to our people and enable us to be engaged both in and outside of work. We foster a culture where work/life balance is nurtured and encouraged, offering hybrid working, generous paid time off, paid holidays, volunteer time off, and Summer half-day Fridays. We also take care of our people with competitive medical, dental, and vision benefits, mental health support, and a robust savings plan.

Bring the Confidence

Are you a relationship-focused, driven professional with a growth mindset? Do you thrive on breaking through challenges and excelling in competitive environments? You're not expected to have all the answers, but your passion for uncovering solutions and building strong partnerships makes you the perfect fit for this role. We’d love to hear from you!

The Partner Manager owns the commercial activation and day-to-day health of ICP's strategic technology partner ecosystem. The role exists to turn strong technology relationships into repeatable go-to-market motions, qualified pipeline and new enterprise opportunities for ICP.

TIS will help identify and qualify the technologies and new partners that matter to ICP's solutions and clients. Once a partner is selected, the Partner Manager takes the lead in operationalising the relationship: building connections from executive leadership through field sales, creating joint business plans, aligning target accounts, activating co-sell motions and making it easy for both organisations to work together.

This is a commercial, field-facing role rather than a partner-administration role. The Partner Manager is expected to be a helping hand to ICP's sales teams: opening doors, creating introductions, bringing partner intelligence into account strategy, coordinating joint pursuit activity and generating top-of-funnel momentum through co-marketing and ecosystem activity.

The role also connects partnership ambition to delivery readiness. Working with TIS, Solution Specialists and Delivery, the Partner Manager ensures ICP maintains the knowledge, certifications, relationships and visibility into partner roadmaps required to credibly sell, implement and support partner technologies for global enterprise clients.

The Partner Manager will also play a key role in developing the ecosystem around Ponseta, ICP's proprietary metadata automation technology. Ponseta helps enterprise organisations migrate, enrich, optimise and automate metadata — both during platform migrations and as an ongoing capability to maintain metadata quality and readiness for emerging use cases such as AI-powered discovery, AEO and GEO.

Working closely with Technology & Innovation Services (TIS), the Partner Manager will help identify technology companies where integrations with Ponseta can create mutual client value, establish the relevant product and commercial relationships, and help turn those relationships into scalable integrations, marketplace presence and joint go-to-market opportunities.

WHERE THE ROLE SITS

The Partner Manager sits within the Growth team and acts as the commercial owner of ICP's partner relationships. TIS owns the technology perspective: identifying relevant platforms, assessing strategic fit, developing technical capability and bringing potential new partners to the table. The Partner Manager converts that technical alignment into an active commercial ecosystem.

The role works across New Business and Client Growth rather than owning end-client opportunities independently. Sales retains ownership of the client opportunity and booking; the Partner Manager owns the partner motion around it - introductions, co-sell alignment, joint account planning, partner influence and partner-sourced pipeline. HubSpot remains ICP's commercial system of record, with partner attribution and influence captured consistently.

Key Responsibilities

Build and manage strategic partner relationships

• Own the 360-degree commercial relationship with an assigned portfolio of strategic technology partners, building trusted relationships across partner executives, alliance teams, field sellers, solution consultants, customer success, professional services and marketing.
• Translate ICP's value proposition into a clear reason for partners to engage: ICP as an enterprise services partner spanning advisory, operating model and process design, technology implementation, managed content services and studios across the content lifecycle.
• Establish joint annual / quarterly business plans with priority partners, including target markets, joint propositions, pipeline objectives, enablement priorities, marketing activity and executive engagement.
• Run a structured governance cadence including pipeline calls, account-mapping sessions