VP, SA&I Business Partner (Sales/Tech & Durables)

NielsenIQ; Chicago (IL); Remote; USD 146,000 - 185,000; Full time

Job summary

A leading company in consumer intelligence is seeking a VP for Strategic Analytics & Insights in Chicago. The role focuses on managing sales processes, driving revenue growth, and building relationships with clients in the Tech & Durables industry. Candidates must have extensive experience in sales strategies and a proven track record in market research.

Benefits

Comprehensive healthcare plan

401(k) retirement plan

Flexible working environment

Tuition Reimbursement

Discretionary paid time off

Qualifications

• 12-15 years of direct sales experience.
• 5 years of market research experience with Tech & Durables.
• Experience in selling to C-level executives.

Responsibilities

• Oversee end-to-end sales process and revenue generation.
• Identify and capitalize on new sales opportunities.
• Manage active sales pipeline with accurate forecasting.

Skills

Sales Strategy

Negotiation

Relationship Building

Strategic Prospecting

Communication

Education

Bachelor's Degree

MBA

Tools

CRM

Job description

Company Description

R25_0010588

#LI-Remote

*US role, must be in US at time of application to be considered.

**This is a commission-based selling role that offers a base compensation in addition to a sales-based incentive tied to annual revenue generation vs. target.

Job Description

About this Job

This role is accountable for overseeing a segment of NielsenIQ North America Strategic Analytics & Insights (SA&I) end-to-end sales process across our entire SA&I portfolio which includes Consumer Behavior & Insights, Innovation, Brand & Media, and Analytics & Activation solutions. This entails creating an account level strategy that focuses on retention and growth across the entire portfolio and executing through other critical sales processes including prospecting, value creation, negotiating and closing deals. The VP, SA&I Business Partner, is also accountable for proactively and accurately managing an active sales pipeline with consistent sales forecasting for their entire book of business.

• Own overall SA&I revenue target/quota for given portfolio

• Take the initiative to identify and capitalize on new sales opportunities

• Clearly and convincingly articulate SA&I offerings and value proposition, matching them with relevant client business challenges/KPIs

• Strong ability to overcome objection handling and navigating resistance from both current and prospective clients

• Have a deep understanding of client business strategy with the ability to effectively communicate to cross-functional partners, and be a catalyst for action and sales conversion

• Create and activate holistic annual client strategies and account plans (including financial forecasting, pipeline management, broader NIQ/Account Lead collaboration)

• Thoroughly understand client, market and competitor dynamics funneling strengths and opportunities to senior leadership

• Identify incremental SA&I business growth opportunities, including additional revenue streams for deeper/more consultative engagement

• Represent all SA&I services and practice areas in a solution-agnostic manner with a keen focus on total portfolio across your assigned client base

• Own SA&I response/proposal creation for the following: First time service use and/or large/complicated study designs, Cross-specialty area proposals, Recurring revenue streams, and RFPs

• Expertly liaise internally (i.e., Specialty Sales, PL, Ops) to assess feasibility for commercialization of study approaches

• Manage the end-to-end sales process through engagement of appropriate internal resources such as Customer Success, Operations, and Finance

• Troubleshoot high-visibility client concerns escalating to senior leadership in a timely fashion to address the need

• Lead T2T client meetings, with goal of penetrating C-Suite portfolio wide

• Drive sales strategy at your portfolio including awareness generation and ongoing engagement leveraging CRM tools, thought leadership, and other activities

• Personally deliver thought leadership

• Ensure internal processes are followed, including adherence to tracking customer and transactional information in CRM system and other sales and operational processes

• Maintain product/technical knowledge by participating in learning workshops/sessions

• Ability to drive sales maintaining a long-term perspective to maximize overall revenue generation while being able to generate short-term results

• Ensure projects are scoped responsibly and meet SA&I profitability guidelines

• Partner with Customer Success to ensure a healthy overall client relationship and to effectively translate client/proposal requirements for projects and engagements

• Partner closely with NIQ Account Lead teams on strategy, joint-selling, and potential RFP responses, where applicable

• Effectively manage SA&I or NIQ client funds and ensure their timely usage for SA&I products

Qualifications

• 12-15 years of direct sales experience developing new business and revenue streams

• 5 years of market research experience selling to the Tech & Durables industry

• Entrepreneurial mindset, creative thinking, and a passion for building strong relationships and finding mutually beneficial outcomes

• Experience collaborating with and selling to C-level executives

• Strong strategic prospecting and new business development skills

• Strong oral and written communication skills—able to communicate information with clarity and precision across all levels of the organization

• Strong interpersonal skills and ability to develop effective relationships with internal and external stakeholders

• Operate independently with a strong entrepreneurial and growth mindset, while also excelling in collaborative team environments

• Utilize CRM to build healthy pipeline and successfully manage revenue opportunities throughout the year

• Bachelor's degree required; MBA a plus

• Strong analytical aptitude

• Proven experience at successfully meeting high sales revenue targets

US Benefits

• Comprehensive healthcare plan (medical, Rx, dental, and vision).

• Flexible spending accounts and a Health Savings Account (including company contributions).

• Life and AD&D insurance.

• 401(k) retirement plan including company matching contributions.

• Disability insurance.

• Tuition Reimbursement.

• Discretionary paid time off program and 11 paid holidays.

• Flexible working environment

• Volunteer time off

• LinkedIn Learning

• Employee-Assistance-Program (EAP)

Additional Information

This role has a market-competitive salary with an anticipated base compensation of the following range: $146,300.00 - $185,000.00. Actual salaries will vary depending on a candidate’s experience, qualifications, skills, and location. This role might also be eligible for a sales-based incentive or performance-based bonus. Other benefits include flexible working environment, comprehensive health insurance, industry-leading parental leave, life insurance, education support and more.

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center:https://nielseniq.com/global/en/news-center/diversity-inclusion