VP Product Marketing (NYC or Seattle based)

OutScout; New York (NY); Hybrid; USD 240,000 - 275,000; Full time

Job summary

An innovative SaaS company is seeking a VP of Product Marketing to spearhead go-to-market strategies for their cutting-edge customer data platform. With a focus on enterprise clients, this role involves leading product marketing teams and influencing market direction in customer data management. The company, known for its rapid growth and AI-driven solutions, offers an exciting opportunity to drive product commercialization and enhance client engagement. This hybrid position allows for flexibility while contributing to a dynamic team dedicated to transforming customer experiences.

Benefits

Stock options

Performance bonus

Flexible work schedule

Qualifications

• Experience managing product marketing teams within B2B SaaS.
• Strong background in go-to-market strategies and CDPs.

Responsibilities

• Lead go-to-market strategies for innovative customer data platform.
• Collaborate with partners and internal teams to promote product.

Skills

Product Marketing

B2B SaaS

Go-to-market strategies

Customer Data Platforms (CDPs)

Team Management

Job description

VP Product Marketing (NYC or Seattle based)

Direct message the job poster from OutScout

OutScout is partnered with the SVP of Marketing at a Series D SaaS company seeking to hire a VP of Product Marketing in NYC or Seattle.

This hyper-growth SaaS company, founded in 2016, specializes in customer data management and has achieved 250% annual growth. Their AI and ML-powered customer data platform offers analytics on consumer behavior and segmentation, enabling clients to personalize marketing, boost retention, and enhance customer experience.

Key clients include Starbucks, Urban Outfitters, Alaskan Airlines, JCrew, and Planet Fitness.

The VP will lead go-to-market strategies for their innovative platform, help commercialize their IP, and influence market direction in CDPs and related technologies. The role involves collaboration with partners and internal teams to promote the product and sustain growth.

The ideal candidate has experience managing product marketing teams within B2B SaaS, particularly targeting enterprise clients.

This is a hybrid role based in NYC or Seattle, requiring approximately 2-3 days in the office weekly.

Compensation: approximately $240,000-$275,000 base salary, plus a 25% bonus and stock options.

Senior Level

• Executive

Employment Type

• Full-time

Job Function and Industry

• Marketing
• Software Development