VP of Sales

Mr Greens Produce

Austin (TX)

On-site

USD 180,000 - 280,000

Full time

7 hours ago

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Benefits offered by this job

Medical Insurance

PTO

Holiday Pay

Floating Holidays

Car allowance

Company Phone/Laptop

Monthly Incentives

Bonus

401(k)

Job summary

Mr. Greens Produce seeks an executive to lead the Texas sales region, developing growth strategies and overseeing regional teams. You will drive revenue, manage key accounts, and collaborate with Operations, Procurement, and Finance to ensure service excellence.

The role requires a deep background in produce distribution or related fields, with a proven ability to scale regional sales and partner with executive leadership for sustainable growth.

Qualifications

Requires a Bachelor's in Business/Marketing/Supply Chain or related. Masters preferred.
Minimum 10 years in sales leadership; 5+ years in regional leadership.
Experience in produce/foodservice/wholesale distribution a plus.
Proven track record of revenue growth and large accounts.

Responsibilities

Develop and execute strategic sales plans for Texas.
Mentor regional sales leaders and account executives.
Manage KPIs to align with goals and profitability.
Identify new business opportunities and expand customer base.
Lead negotiations and pricing for major accounts.
Prepare budgets, forecasts, and sales projections.
Collaborate with Ops/Procurement to align pricing and availability.

Skills

Leadership

Strategic planning

Negotiation

CRM systems

Sales analytics

Communication

Education

Bachelor's degree

Master's degree preferred

Tools

CRM systems

Sales analytics

MS Office

Job description

Overview

Mr. Greens has proudly grown into one of the largest privately-owned produce distributors in Florida. With deliveries 365-days a year, 7-days a week and multiple runs per day, Mr. Greens has set the gold standard for service. Mr. Greens serves a large variety of clients, including restaurants, hotels, country clubs, caterers, grocery stores and retail outlets.

As Mr. Greens continues to expand its footprint in Texas, we are seeking a dynamic sales leader to drive market growth, strengthen customer relationships, and lead high-performing sales teams throughout the region.

Summary

The Vice President of Sales, Texas Region is responsible for developing and executing the sales strategy that drives profitable revenue growth throughout Texas. This executive leader will oversee regional sales operations, customer acquisition and retention efforts, key account management, market expansion initiatives, and sales team development.

The ideal candidate possesses deep experience in produce distribution, foodservice, wholesale distribution, or related industries and demonstrates a proven ability to lead large sales organizations, build strategic partnerships, and achieve ambitious revenue objectives. This position serves as a critical member of the leadership team and partners closely with Operations, Procurement, Transportation, Finance, and Executive Leadership to ensure exceptional customer service and sustainable growth.

Accountabilities

Develop and execute strategic sales plans to achieve revenue, margin, and market share objectives throughout Texas.
Lead, mentor, and develop regional sales directors, managers, and account executives to maximize individual and team performance.
Establish and monitor key performance indicators (KPIs) to ensure alignment with company sales goals.
Identify new business opportunities and market segments to expand Mr. Greens' customer base.
Build and maintain executive-level relationships with key customers, strategic accounts, and industry partners.
Collaborate with Procurement and Operations teams to align product availability, pricing strategies, and customer expectations.
Review market trends, competitive activity, customer needs, and industry developments to identify growth opportunities.
Ensure consistent execution of sales processes, customer service standards, and account management practices across the region.
Lead contract negotiations and pricing strategies for major accounts while maintaining profitability objectives.
Develop annual budgets, forecasts, and sales projections for the Texas region.
Partner with Human Resources on recruiting, onboarding, performance management, succession planning, and talent development initiatives.
Drive a culture of accountability, customer focus, innovation, and continuous improvement.
Maintain regular travel throughout Texas to support customers, sales teams, and market development activities.
Present business updates, growth strategies, and performance results to executive leadership.

Required Skills And Qualifications

Bachelor's degree in Business Administration, Marketing, Sales, Supply Chain Management, or related field required; Master's degree preferred.
Minimum of 10 years of progressive sales leadership experience.
Minimum of 5 years of senior leadership experience managing multi-location or regional sales organizations.
Experience within produce distribution, foodservice distribution, wholesale distribution, agribusiness, or related industries strongly preferred.
Demonstrated success achieving aggressive revenue growth and profitability targets.
Proven experience managing large customer portfolios and strategic accounts.

Knowledge, Skills & Abilities

Strong strategic planning and business development capabilities.
Exceptional leadership, coaching, and team-building skills.
Excellent negotiation, presentation, and communication abilities.
Strong analytical and financial acumen with the ability to interpret sales metrics and market data.
Ability to develop and execute sales strategies that align with organizational objectives.
Strong relationship-building skills with customers, vendors, and internal stakeholders.
Proficiency with CRM systems, sales analytics platforms, and Microsoft Office applications.
Ability to thrive in a fast-paced, customer-focused distribution environment.
High level of professionalism, integrity, and business judgment.

Physical Demands/ Work Environment

This position works in an office environment with low to moderate noise levels.
Individual sits for long periods of time while operating a keyboard and communicating via telephone.
May involve standing and walking as needed primarily on a level surface throughout the day.
May include lifting up to 15 pounds on occasion.

Frequent travel throughout Texas and occasional travel outside the region is required.

Occasional visits to warehouses, distribution centers, produce facilities, and customer locations may be required.

Benefits