VP of Marketing

Energy Innovation Corp; Santa Fe (NM); On-site; USD 175,000 - 282,000; Part time

Benefits offered by this job

Mentorship

Benefits package

Flexible part-time rhythm

Job summary

Public Affairs Institute in Santa Fe, NM seeks a VP of Marketing who blends creative instincts with data-driven discipline to land on the table: $175,000 to $282,000 in compensation, plus mentorship and a flexible part-time rhythm.

You will craft compelling messaging for sales and marketing buyers, maintain CRM records, forecast monthly bookings, and build a Santa Fe reference network that closes deals. The role emphasizes growth, balance, and a strategic, market-aware mindset.

Qualifications

• Proven Marketo judgment when textbook answers don’t fit.
• Comfort being measured against a VP bar.
• Self-direction that thrives in quiet Slack channels.
• Proficiency with Ahrefs; willing to learn Account-Based Marketing quickly.

Responsibilities

• Craft compelling messaging tailored to sales marketing buyers and decision-makers.
• Maintain accurate CRM records and forecast monthly bookings.
• Build the Santa Fe reference network that closes deals for you.
• Sell the roadmap, not just today’s feature set.
• Read the sales marketing market and reposition the offer when it shifts.
• Build and nurture relationships with prospects across the Santa Fe, NM market.
• Grow Public Affairs Institute's service-minded footprint one earned introduction at a time.

Skills

Marketo

ABM

Data-driven

CRM/Forecasting

Tools

Ahrefs

Job description

Our marketing organization is growing fast, and we need a VP of Marketing who pairs creative instincts with hard data. What lands on the table: 12-plus years behind you, $175,000 - $282,000 for it, and a runway at Public Affairs Institute that keeps climbing.

Key Responsibilities

• Craft compelling messaging tailored to sales marketing buyers and decision-makers
• Maintain accurate records in the CRM and forecast monthly bookings
• Build the Santa Fe reference network that closes deals for you
• Sell the detail-focused roadmap, not just today's feature set
• Read the sales marketing market and reposition the offer when it shifts
• Build and nurture relationships with prospects across the Santa Fe, NM market
• Grow Public Affairs Institute's service-minded footprint one earned introduction at a time

What You'll Bring

• Proven Marketo judgment when the textbook answer doesn't fit
• Comfort being measured against a clear vp bar
• Self-direction that survives a quiet Slack channel
• Real proficiency with Ahrefs, plus willingness to learn Account-Based Marketing fast
• Comfort owning sales marketing decisions in a NM market
• A steady hand when three priorities all claim to be number one
• Clarity of thought that shows up in tidy documentation

The supportive minds at Public Affairs Institute have made Santa Fe, NM an unlikely hub for serious Hootsuite and Innovation work. We look out for one another, and burnout is treated as a problem to solve, not a badge to wear.

Step into $175,000 - $282,000, real mentorship, a benefits package that delivers, and the kind of flexible part-time rhythm people rarely leave.

This opening was refreshed recently and remains an active priority for the team.