VP of Design, Sid Mashburn

Sid Mashburn and Ann Mashburn; Atlanta (GA); On-site; USD 180,000 - 240,000; Full time

Job summary

Sid Mashburn, an Atlanta-based apparel and lifestyle brand, is seeking a Vice President of Design to lead design and product development for the Sid Mashburn label, working closely with Mr. Mashburn and reporting to the EVP of Design & Product.

This leader will own the product from concept to production, ensuring quality, style, and market impact. The ideal candidate has a proven track record leading design teams in high-growth consumer brands, with a strong eye for garment construction, color,

Qualifications

• This role requires a creative leader with experience guiding design teams in a high-growth consumer brand.
• Strong eye for apparel, color, and collection storytelling, with deep garment construction knowledge.
• Proven ability to manage design development from concept through production.

Responsibilities

• Translate brand vision into seasonal product strategy and collections.
• Lead design, development, and lifecycle from concept to production.
• Mentor a Design Associates team and foster a high-performance culture.
• Collaborate with cross-functional partners to maintain Mashburn aesthetic across men and women.
• Oversee budgeting, cost, and factory partnerships to optimize margins.

Skills

Creative leadership

Design team leadership

Garment construction knowledge

Color & styling sense

Presentation skills

Business acumen

Adobe Creative Suite

PLM systems

Microsoft Office

Excel

Sketching (hand/digital)

Tools

Adobe Creative Suite (Illustrator, Photoshop)

PLM systems

Microsoft Excel

Job description

WHAT IS THE BRAND?

Mashburn is an Atlanta-based apparel & lifestyle brand launched in 2007 with a singular passion: taking care of people. The company designs, manufactures, & markets a nationally recognized assortment of menswear (Sid Mashburn) & womenswear (Ann Mashburn) alongside other high-quality, iconic brands. With a culture rooted in the values of Hopefulness, Helpfulness, Hard Work, Honesty, Hospitality, Humility, & Honor, Mashburn celebrates classic elegance with an ease & a warmth that invites others in. We want to be the world's go-to lifestyle shop – a place that embodies service & style, accessibility & luxury, and, for us, the very best of everything. Most excitingly, our story is still unfolding, & incredible growth opportunities lie ahead...

WHAT IS THE BRAND?

Mashburn is an Atlanta-based apparel & lifestyle brand launched in 2007 with a singular passion: taking care of people. The company designs, manufactures, & markets a nationally recognized assortment of menswear (Sid Mashburn) & womenswear (Ann Mashburn) alongside other high-quality, iconic brands. With a culture rooted in the values of Hopefulness, Helpfulness, Hard Work, Honesty, Hospitality, Humility, & Honor, Mashburn celebrates classic elegance with an ease & a warmth that invites others in. We want to be the world's go-to lifestyle shop – a place that embodies service & style, accessibility & luxury, and, for us, the very best of everything. Most excitingly, our story is still unfolding, & incredible growth opportunities lie ahead...

What Is The Mindset

• Do you believe that hospitality never takes a break?
• Do you believe that serving people, at its heart, is cool?
• Are you always looking for a way to not say 'no'?
• Do you value the success of the team over the success of the individual?
• Do you love clothes, love people, & love to have fun?
• Is your attitude worth catching?

WHAT IS THE JOB?

The Vice President of Design, Sid Mashburn leads design & product development for the Sid Mashburn brand, working closely with Mr. Mashburn & reporting to the EVP of Design & Product. This person brings the brand's vision to life. The individual will be accountable for the product from concept to production to performance. We are looking for a proven leader with an ownership mindset and a willingness to roll up their sleeves.

WHAT ARE THE RESPONSIBILITIES?

Strategy & Brand Direction

• Translate the brand's vision into a seasonal product strategy for Sid Mashburn, in partnership with the EVP of Design & Mr. Mashburn, with the ultimate goal of growing the broader Mashburn brand and delivering on the company's financial ambitions
• Build strong collections that carry our point of view on how a man could & should be dressing, grow the brand, & deliver on our financial goals
• Advocate for our dedication to quality, service, value and style in every piece that we make.
• Collaborate closely with our Ann Mashburn design counterpart to keep the Mashburn aesthetic consistent across men's & women's & share best practices
• Partner with Merchandising & Planning online architecture thru category mix, SKU counts, pricing and good/better/best framework so the assortment is balanced, appealing and easy to shop

Design, Development & Lifecycle

• Create designs, sketches, prototypes, & consistently bring new & innovative ideas to the line
• Own the process from market research, concept building, raw material selection to final approval, protecting design integrity & quality at every step
• Guide the team on mood boards, color palettes, and creative direction
• Manage the Product Development Calendar & hold the team accountable at every milestone
• Partner with Technical Design on fit & quality & give clear direction in fittings to ensure our standards endure from Design through production to customer usage
• Develop product directly with our factory partners, from first prototype through production handoff

Leadership

• Lead by serving: mentor, inspire, & develop a team of Design Associates, & build a high-performance team that stays
• Create a culture of creativity, collaboration, & excellence in execution
• Keep communication clear & partnerships strong with internal Cross Functional Partners & vendors
• Demonstrate sound & candid judgment that builds trust with the Founders & the Leadership Team

Business & Financial

• Disciplined professional & fiscal management, including oversight of the Sid Mashburn design budget, headcount, product development logistics and sample costs
• Partner with Production & Raw Materials on costing & factory negotiation, that begins with quality & enhances margins

WHAT ARE THE SKILLS?

The Ideal Candidate Possesses The Following

• A track record of success as a creative leader at a high-growth consumer brand, preferably in retail, apparel & accessories including leading a design team & developing product directly with factories.
• An instinct for what people want to wear - anticipating where style is headed rather than following the crowd
• An excellent sense of style & color, & the ability to conceptualize a collection that feels unmistakably Sid Mashburn
• Strong understanding of garment construction, fabric construction, finish, & behavior, as well as patternmaking
• Exceptional presentation & story telling skills – able to present to large internal & external audiences
• Strong business acumen: comfort with line plans, cost sheets, margin math, & selling reports.
• Relentless curiosity about market opportunities & the technical side of product development across all categories
• Motivated by a supply-side design mindset
• Proficiency in Adobe Creative Suite (Illustrator, Photoshop), PLM systems, & Microsoft Office, including working fluency in Excel.
• Skilled in sketching by hand or digital
• A tireless work ethic & a passion for excellence, and an ability to thrive in a fast-paced deadline driven environment
• A strong portfolio of work is required
• This role is onsite in Atlanta. GA 5 days per week and salary will be based on experience and overall fit.