VP, Integrated Marketing & Brand Growth

Financialnarrative; Chicago (IL); On-site; USD 85,000 - 240,000; Full time

Job summary

A leading global financial services firm in Chicago is seeking a VP of Integrated Marketing to drive brand strategy and customer lifecycle management. The ideal candidate will have 10+ years of marketing experience with a strong emphasis on financial services. Responsibilities include developing and executing marketing plans and identifying talent for the marketing team. A competitive salary ranging from $85,000 to $240,000 is offered, along with discretionary bonuses.

Qualifications

• Minimum of 10 years of experience in marketing, with at least 5 years in a leadership role.
• Minimum of 3 years experience within financial services / consumer banking.
• Proven track record of developing successful cross-channel campaigns.

Responsibilities

• Oversee brand strategy and integrated marketing efforts.
• Develop and oversee execution of integrated go-to-market plans.
• Identify and hire key talents for the team.

Skills

Analytical skills

Strong communication

Team management

Strategic thinking

Financial acumen

Education

Bachelor's degree in Marketing, Business Administration, or a related field

MBA preferred

Job description

A leading global financial services firm in Chicago is seeking a VP of Integrated Marketing to drive brand strategy and customer lifecycle management. The ideal candidate will have 10+ years of marketing experience with a strong emphasis on financial services. Responsibilities include developing and executing marketing plans and identifying talent for the marketing team. A competitive salary ranging from $85,000 to $240,000 is offered, along with discretionary bonuses.