VP, GTM Strategy & Operations

Archer; EUA; Presencial; USD 350 000 - 600 000; Tempo integral

Resumo da oferta

Stord, The Consumer Experience Company, is seeking a VP of GTM Strategy & Operations to design and run the revenue backbone across Sales, Marketing and Finance. You will lead GTM Operations, Strategy, Partnerships and Enablement, shaping processes, cadences and tech to scale revenue from $1B toward $2B.

This role combines operational rigor with strategic thinking, managing a growing team and partnering with the CRO to build an AI-enabled enablement function and a modern revenue engine.

Qualificações

• Bachelor's degree or equivalent in business, operations, or related field.
• 10+ years in Sales/GTM Operations or Sales Strategy, with at least 5 in leadership.
• Experience standing up or scaling a verticalized sales org and/or Account Management function; strong CRM/forecasting know-how.

Responsabilidades

• GTM Operations & Sales Strategy: Own sales and marketing operations end-to-end — territory design, pipeline and forecast processes, deal desk, revenue operations, CRM and reporting infrastructure; define vertical GTM design and capacity planning.
• GTM Engineering & Enablement Leadership: Build a new AI-era function with Forward Deployed Engineers; manage the agent/tooling stack and enablement programs; align Sales & Marketing operations with Finance.

Conhecimentos

GTM Operations

Sales Strategy

Leadership

Forecasting

CRM Systems

Formação académica

Bachelor's degree in business or related field

Ferramentas

Salesforce

Descrição da oferta de emprego

Archer is collaborating with Stord to connect them with exceptional professionals for this role.

About Stord

Stord is The Consumer Experience Company, powering seamless checkout through delivery for today's leading brands. Stord is rapidly growing and strategically scaling teams across the entire company, and seeking energetic experts to help us achieve our mission.

By combining comprehensive commerce-enablement technology with high-volume fulfillment services, Stord provides brands a platform to compete with retail giants. Stord manages over $10 billion of commerce annually through its fulfillment, warehousing, transportation, and operator-built software suite including OMS, Pre- and Post-Purchase, and WMS platforms. Stord is leveling the playing field for all brands to deliver the best consumer experience at scale.

With Stord, brands can increase cart conversion, improve unit economics, and drive sustained customer loyalty. Stord’s end-to-end commerce solutions combine best-in-class omnichannel fulfillment and shipping with leading technology to ensure fast shipping, reliable delivery promises, easy access to more channels, and improved margins on every order.

Hundreds of leading DTC and B2B companies like True Classic, Native, Seed Health, goodr, Sundays for Dogs, and more trust Stord to deliver industry-leading consumer experiences on every order. Stord is headquartered in Atlanta with facilities across the United States, Canada, and Europe. Stord is backed by top-tier investors including Kleiner Perkins, Franklin Templeton, Founders Fund, Strike Capital, Baillie Gifford, and Salesforce Ventures.

The VP of GTM Strategy & Operations is focused on building and running the operational and strategic backbone of Stord's go-to-market organization — the systems, cadences, frameworks, and repeatable processes that allow the revenue team to scale from $1B toward $2B and beyond. This role combines deep operational rigor with long-range strategic thinking, sitting at the intersection of Sales, Marketing, and Finance.

The VP of GTM Strategy & Operations leads a growing team that includes GTM Operations, GTM Strategy, Partnerships, and GTM Engineering, and oversees a Director of GTM Enablement as a direct report. This is one of five VP-level direct reports to the CRO — alongside Sales, Marketing, Account Management, and Solutions Consulting — being built as part of Stord's Long Range Plan.

What You’ll Do

• GTM Operations & Sales Strategy: Own sales and marketing operations end-to-end — territory design, pipeline and forecast processes, deal desk, revenue operations, CRM and reporting infrastructure, and the Focus Account Strategy (A/B/C tiers); set the strategic framework for vertical GTM design, account segmentation, and capacity planning; partner with the CRO on the revenue architecture path to $2B+; own Partner strategy — technology partners (e.g., Shopify, Salesforce) and Systems Integrator partners — as part of the broader vertical GTM plan; own the New Business → Implementation → Account Management handoff mechanics


• GTM Engineering & Enablement Leadership: Build a new function for the AI era staffed with Forward Deployed Engineers — managing the agent and tooling stack, maintaining a shared library of proven automations, and building agentic workflows that drive repeatable processes and revenue growth; oversee the Director of GTM Enablement as a direct report; act as the connective tissue between Sales and Marketing operations and represent GTM Ops in planning conversations with Finance

Basic Qualifications

• Bachelor's degree or equivalent experience in business, operations, or a related field


• 10+ years in Sales/GTM Operations or Sales Strategy, at least 5 in a leadership capacity — ideally at a B2B company that scaled through a major growth inflection (e.g., $500M–$2B ARR)


• Direct experience standing up or scaling a verticalized sales organization and/or building an Account Management function from scratch; strong command of CRM and forecasting infrastructure (Salesforce or equivalent), account tiering frameworks, and territory design; experience managing an Enablement function directly or through a direct report; track record as a trusted operational partner to sales leadership — not just a reporting or analytics function; comfortable operating with ambiguity in a high-growth restructure

Bonus Points

• Experience building AI-powered or agentic workflows in a GTM context


• Background at a company that scaled through $500M–$2B in revenue


• Familiarity with supply chain, logistics, or e-commerce verticals