VP, Growth & Acquisition Strategy — Organic & AI-Driven

JPMorganChase; New York (NY); On-site; USD 180,000 - 240,000; Full time

Job summary

Chase seeks a Vice President, Marketing Strategy on the Organic Growth & Innovation team in New York to identify and lead new organic growth strategies driving customer acquisition. You will sit at the intersection of marketing, analytics, customer experience, technology, and innovation to uncover opportunities and shape how Chase acquires customers.

Responsibilities include developing acquisition personalization, building business cases, and advancing AI adoption across Consumer Bank Marketing

Qualifications

• 7+ years of experience in marketing, growth strategy, digital strategy, customer acquisition, management consulting, product marketing, or related field.
• Proven track record developing growth strategies and executive-level recommendations that drive measurable results.
• Experience leading complex cross-functional initiatives and influencing outcomes across large organizations.
• Strong strategic thinking, problem-solving, and ability to translate insights into actionable recommendations.
• Experience leveraging data and insights to guide decision-making and investments.
• Excellent communication and presentation skills, with experience presenting to senior leadership.

Responsibilities

• Identify and lead new organic growth opportunities that drive customer acquisition and business growth.
• Define and drive an acquisition personalization strategy connecting audiences, channels, and experiences.
• Develop business cases and roadmaps for emerging acquisition opportunities informed by market trends.
• Evaluate acquisition funnel performance and customer behavior to improve conversion.
• Coordinate how acquisition channels and marketing capabilities work together for better outcomes.
• Set priorities for product builds and partner with data teams to translate into personalized strategies.
• Synthesize insights across data and performance to surface growth opportunities and prioritize investments.
• Influence senior leadership decisions through data-driven recommendations.
• Advance AI adoption across Consumer Bank Marketing by identifying high-value use cases and promoting new ways of working.

Skills

Marketing strategy

Growth strategy

Executive communication

Data-driven decision making

AI in marketing

Cross-functional leadership

Job description

Chase seeks a Vice President, Marketing Strategy on the Organic Growth & Innovation team in New York to identify and lead new organic growth strategies driving customer acquisition. You will sit at the intersection of marketing, analytics, customer experience, technology, and innovation to uncover opportunities and shape how Chase acquires customers.

Responsibilities include developing acquisition personalization, building business cases, and advancing AI adoption across Consumer Bank Marketing