VP, Global AI Accelerator Marketing

C3.ai, Inc.; Redwood City (CA); On-site; USD 270,000 - 355,000; Full time

Benefits offered by this job

Excellent benefits

Competitive compensation

Generous equity plan

Job summary

C3 AI is seeking a dynamic Vice President of Event Marketing for the AI Accelerators to own the global program from strategy to flawless delivery. Based in Redwood City, you will lead a multi-city event calendar, direct outbound and ABM campaigns, and ensure pipeline impact through rigorous measurement.

You will build teams, manage budgets and agencies, and collaborate with sales to activate target accounts.

Qualifications

• Bachelor's degree; advanced degree (MBA or master's) preferred
• 10+ years of professional experience, including extensive marketing experience
• Extensive, proven success in direct marketing, with campaigns and conversion results you can demonstrate from invitation through attendance to pipeline
• Track record of running multi-city event programs at a consistently high standard
• Experience leading teams, managing budgets, and directing agencies and vendors
• Data-driven approach to measurement and pipeline attribution
• Strong executive presence and written/verbal communication skills
• Willingness to travel extensively, domestically and internationally
• Preferred: B2B enterprise software, AI, or developer-audience event experience; experience integrating programs into large industry conferences; account-based marketing alongside enterprise sales

Responsibilities

• Own the Accelerator program charter, target audiences, positioning, messaging, creative, and global calendar
• Build and maintain the Accelerator Playbook, including operating model, governance, decision rights, and RACI, to ensure consistency as the program scales
• Drive integration of Accelerators into Tier 1 industry events
• Build and run the direct-marketing engine behind every event: personalized outbound, email, account-based campaigns, and partner channels
• Own the registration funnel and data; be accountable for qualified attendance, show rate, and cost per qualified attendee
• Partner with sales leadership on target accounts, seller activation, and direct outreach
• Set and enforce post-event follow-up standards that convert every attendee into an account conversation
• Own the master workback, market intake, and activation checklist for every city
• Ensure attendee, technical, and facilitator readiness for a working session where every participant builds
• Set KPIs, run the scorecard and post-event debriefs, and report results, including pipeline influenced, to executive leadership
• Build and lead the team, own the budget, and manage agencies, venues, and vendors

Skills

Direct marketing

Event programs

Team leadership

Budget management

Measurement & attribution

Executive communication

Travel readiness

Education

Bachelor's degree

MBA or master's (preferred)

Job description

C3 AI is seeking a dynamic Vice President of Event Marketing for the AI Accelerators to own the global program from strategy to flawless delivery. Based in Redwood City, you will lead a multi-city event calendar, direct outbound and ABM campaigns, and ensure pipeline impact through rigorous measurement.

You will build teams, manage budgets and agencies, and collaborate with sales to activate target accounts.