VP Creative: Youthful Brand Storytelling Leader

Genesco; Nashville (TN); Vor Ort; USD 180.000 - 280.000; Vollzeit

Zusammenfassung

Journeys is seeking a culturally fluent VP of Creative to lead the in-house creative team, translating brand strategy into distinctive, culturally relevant work across social, digital, ecommerce and stores.

The role requires 10+ years of creative leadership in fashion/retail, a strong portfolio, and the ability to guide campaigns and content from concept to execution while managing budgets and timelines.

Qualifikationen

• Bachelor's degree in Graphic Design, Art Direction, Marketing or related field, or equivalent professional experience.
• 10+ years of progressive creative experience with leadership responsibility.
• Strong portfolio showing direction of brand campaigns, lifestyle photography and video.

Aufgaben

• Lead in-house creative team across art direction, design, copy, photography and production.
• Translate brand strategy into distinctive, culturally relevant creative for customer experiences.
• Oversee campaigns, content and retail creative across channels.
• Collaborate with external agencies and internal stakeholders to ensure cohesive brand expression.

Kenntnisse

Creative leadership

Brand strategy

Youth culture

Communication

Presentation

Project management

Leadership ability

Team development

Ausbildung

Bachelor's degree in Graphic Design or related field

Tools

Adobe Creative Cloud

AI-enabled tools

Jobbeschreibung

Journeys is seeking a culturally fluent VP of Creative to lead the in-house creative team, translating brand strategy into distinctive, culturally relevant work across social, digital, ecommerce and stores.

The role requires 10+ years of creative leadership in fashion/retail, a strong portfolio, and the ability to guide campaigns and content from concept to execution while managing budgets and timelines.