VP, Brand & Strategic Communications

Bucknell University; Lewisburg (Union County); On-site; USD 265,000 - 295,000; Full time

Job summary

A prestigious educational institution is seeking a Vice President for Strategic Communications and Marketing to guide its strategic direction. This role involves crafting comprehensive institutional messaging and enhancing brand visibility while fostering an inclusive environment. The ideal candidate will have over 10 years of experience in strategic communications and a strong background in higher education. This position offers a competitive salary and benefits.

Qualifications

• Minimum of 10 years of leadership experience in institutional or corporate marketing and communications.
• Proven experience supporting a president or senior executive.
• Deep understanding of the higher education ecosystem.

Responsibilities

• Shape the narrative and strategic direction of the University.
• Provide leadership for all institutional communications and marketing efforts.
• Ensure consistent messaging and strong visual identity.

Skills

Strategic Communications and Marketing Leadership

Executive Presence

Higher Education Acumen

Brand Storytelling

Crisis Management

Collaborative Leadership

Data-Driven Decision Making

Education

Bachelor's degree

Master's degree (preferred)

Job description

A prestigious educational institution is seeking a Vice President for Strategic Communications and Marketing to guide its strategic direction. This role involves crafting comprehensive institutional messaging and enhancing brand visibility while fostering an inclusive environment. The ideal candidate will have over 10 years of experience in strategic communications and a strong background in higher education. This position offers a competitive salary and benefits.