Vice President - Tesla Brand Manager

JP Morgan Chase; Plano (TX); On-site; USD 90,000 - 130,000; Full time

Job summary

Chase Auto is seeking a Tesla Brand Manager to drive brand strategy and execution across customer touchpoints. You will lead development and implementation of initiatives aligning with business objectives to enhance the customer experience.

Responsibilities include managing the roadmap, building scalable processes with cross-functional teams, and delivering end-to-end programs supported by data-driven insights.

Qualifications

• Experience leading complex brand initiatives with cross-functional teams.
• Strong ability to build and present executive-level reports.
• Proven track record in program management and governance.
• Ability to partner across Ops, CX, Product, Tech, Risk, and Controls.
• Advanced Excel and PowerPoint skills for analytics and briefs.

Responsibilities

• Lead brand strategy and execution across customer touchpoints.
• Manage product and technology roadmap with prioritization by impact.
• Collaborate with Brand Director and Auto teams for scalable processes.
• Drive end-to-end initiatives from design through deployment and UAT.
• Prepare client-facing presentations and reports with OEM partners.
• Own recurring performance reporting and ad hoc analyses.

Skills

Project management

Portfolio governance

Executive reporting

Stakeholder collaboration

Advanced Excel

PowerPoint

Education

Bachelor's degree in Business/Finance/related field

PMP or similar certification

Tools

SQL

Tableau

Alteryx

Jira

Job description

Job Description
Chase Auto is a leading provider of auto financing with a portfolio of more than $80 billion in assets and relationships with 75% of U.S. franchised automotive dealers. The business is part of the JPMorgan Chase franchise and serves auto dealers, consumers, and vehicle manufacturers. It offers a range of products and services to meet the financial needs of its clients from retail lending, captive financing, and floorplan products to cash management, private banking, and payment processing.

Job Description
Chase Auto is a leading provider of auto financing with a portfolio of more than $80 billion in assets and relationships with 75% of U.S. franchised automotive dealers. The business is part of the JPMorgan Chase franchise and serves auto dealers, consumers, and vehicle manufacturers. It offers a range of products and services to meet the financial needs of its clients from retail lending, captive financing, and floorplan products to cash management, private banking, and payment processing.
As the Tesla Brand Manager in Chase Auto, you will drive brand strategy and execution across various customer touchpoints. You will be responsible for leading the development and implementation of brand initiatives that align with our business objectives and enhance the customer experience.

Job Responsibilities

• Bring structure, cadence, and accountability to the team's projects. Keep a single project tracker, run regular status reviews, record decisions and owners, and flag risks early.
• Manage the product and technology roadmap, prioritizing initiatives by business impact, customer experience, operational readiness, and portfolio performance.
• Work with the Brand Director and Auto support teams to build scalable, consistent processes that meet the unique needs of EV manufacturers.
• Lead initiatives end to end, from business design, project planning, and requirements through user acceptance testing (UAT), operational impact analysis, and deployment.
• Use the broader capabilities of JPMorgan Chase to support Tesla's growth objectives and strengthen the finance partnership.
• Work closely with Operations and CX teams, and manage stakeholder communication and deployment plans, so changes are ready to run and improve the customer and financing journey.
• Lead the team, as the main point of contact for reporting, analytics, and business insights and own recurring performance reporting (SLAs, performance to plan, and financial performance) and handle ad hoc analysis requests.
• Track Electric Vehicle (EV) industry, competitor, digital retailing, and portfolio trends to spot opportunities, close performance gaps, and inform program strategy.
• Help the team members who own these areas by supplying data, analysis, and draft materials for Executive Committee meetings, Business Unit Reviews, and strategic updates.
• Prepare client-facing presentations and reports, meeting agendas, and records of key program decisions with the OEM partner, making sure they follow contractual requirements.
• Help with pricing analysis and marketing work as needed.

Required Qualifications, Capabilities And Skills

• 5+ years of experience in program or project management, business analysis, or a related role in financial services or another matrixed organization.
• Proven ability to bring structure and accountability to multiple concurrent projects through tracking, status cadences, documented decisions, and early escalation of risks.
• Experience taking initiatives from concept to implementation, including business requirements, user acceptance testing, operational impact analysis, and deployment.
• Strong analytical and problem-solving skills, with experience building recurring performance reporting and turning data into clear insights and recommendations.
• Ability to partner across Operations, CX, Product, Technology, Risk, and Controls to drive alignment and deliver results.
• Clear, concise written and verbal communication skills, including drafting materials for senior audiences.
• High degree of ownership, organization, and attention to detail, with comfort in a fast-paced, evolving environment.
• Advanced Excel and PowerPoint skills.

Preferred Qualifications, Capabilities And Skills

• Experience working with OEMs, private label captive finance companies, co-brand partnerships, or direct-to-consumer digital platforms.
• Familiarity with credit, risk, compliance, controls, and governance frameworks.
• Experience with business cases, portfolio performance, or P&L analysis.
• Experience with data and visualization tools (e.g., SQL, Tableau, Alteryx) or project management tools (e.g., Jira).
• Bachelor's degree in Business, Finance, or a related field; PMP or similar certification a plus.

About Us
Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
About The Team
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.