Vice President, Senior Acquisition Strategy Manager

Fairygodboss; Wilmington (DE); On-site; USD 120,000 - 170,000; Full time

Job summary

Chase is seeking a Senior Acquisition Strategy Manager in Business Card Acquisition to drive customer growth through audience strategy, segmentation, offer optimization, and performance analytics. You will partner with marketing, analytics, product, finance, risk, and channel teams to identify growth opportunities and deliver initiatives that impact millions of customers.

This role requires strong analytical skills, data-driven decision making, and the ability to influence senior stakeholders.

Qualifications

• Bachelor's degree or equivalent practical experience.
• 5+ years of experience in strategy, marketing, analytics, consulting, finance, or related field.
• Strong analytical and problem-solving skills with data-driven decision making.
• Experience developing business recommendations and presenting findings to stakeholders.
• Ability to analyze large data sets and translate results into clear narratives.
• Strong written and verbal communication skills.
• Proven ability to manage multiple priorities in a fast-paced environment.
• Experience collaborating across diverse stakeholder groups.
• Advanced proficiency in Excel and PowerPoint.
• Demonstrated ability to influence without direct authority.
• Attention to detail and high-quality work.

Responsibilities

• Develop customer acquisition strategies to drive growth across products and channels.
• Analyze data to identify growth opportunities and performance drivers.
• Lead audience targeting and segmentation to improve acquisition effectiveness.
• Evaluate acquisition offer performance and recommend optimization opportunities.
• Partner with analytics teams to translate data into actionable insights.
• Monitor industry trends and customer behaviors to inform strategy.
• Support forecasting, planning, and financial analyses for acquisition initiatives.
• Build executive-ready presentations communicating insights and recommendations.
• Collaborate with product, marketing, finance, and risk to execute initiatives.
• Measure outcomes of programs and pursue continuous improvement.
• Lead multiple initiatives with timelines and stakeholder management.

Skills

Bachelor's degree

5+ years experience

Analytical skills

Data-driven recommendations

Stakeholder influence

Excel

PowerPoint

Cross-functional collaboration

Education

Bachelor's degree or equivalent

Tools

Excel

PowerPoint

Job description

Join a team that shapes how businesses discover and engage with our products. This role offers the opportunity to influence acquisition strategy, leverage data-driven insights, and deliver meaningful growth through customer targeting, offer innovation, and cross-functional leadership

Job Summary

As a Senior Acquisition Strategy Manager in Business Card Acquisition, you will help drive customer acquisition growth through audience strategy, customer segmentation, offer optimization, and performance analytics. You will partner across marketing, analytics, product, finance, risk, and channel teams to identify growth opportunities and deliver acquisition initiatives that improve customer acquisition and profitability. You will turn complex data into actionable insights, help shape strategic recommendations, and influence decisions that impact millions of customers and significant business results. This role provides broad exposure to senior leaders and offers the opportunity to lead high-impact initiatives from strategy through execution.

Job responsibilities

• Develop customer acquisition strategies to drive sustainable growth and profitability across products and channels
• Analyze customer, channel, and market data to identify growth opportunities and performance drivers
• Lead audience targeting and segmentation initiatives to improve acquisition effectiveness
• Evaluate acquisition offer performance and recommend optimization opportunities
• Partner with analytics teams to translate data into actionable business recommendations
• Monitor competitor activity, industry trends, and customer behaviors to inform strategy development
• Support forecasting, business planning, and financial analyses related to acquisition initiatives
• Build executive-ready presentations that communicate insights, opportunities, and recommendations
• Collaborate with product, marketing, finance, and risk partners to execute strategic initiatives
• Measure outcomes of acquisition programs and identify opportunities for continuous improvement
• Lead multiple initiatives simultaneously while managing timelines and stakeholder expectations

Required qualifications, capabilities, and skills

Bachelor's degree or equivalent practical experience

• Five or more years of experience in strategy, marketing, analytics, consulting, finance, or a related field
• Strong analytical and problem-solving skills with experience using data to inform business decisions
• Experience developing business recommendations and presenting findings to stakeholders
• Ability to analyze large data sets and translate results into clear narratives
• Strong written and verbal communication skills
• Proven ability to manage multiple priorities in a fast-paced environment
• Experience collaborating across diverse stakeholder groups
• Advanced proficiency in Microsoft Excel and PowerPoint
• Demonstrated ability to influence without direct authority
• Strong attention to detail and commitment to delivering high-quality work

Preferred qualifications, capabilities, and skills

• Experience in customer acquisition, marketing strategy, or growth strategy
• Experience within financial services, consumer products, digital commerce, or related industries
• Knowledge of customer segmentation, targeting, and offer optimization approaches
• Experience building business cases and evaluating investment opportunities
• Familiarity with customer analytics, predictive modeling, or marketing performance measurement
• Experience partnering with analytics, data science, or research teams

Additional information

• Local Candidates will be given priority consideration
• No relocation available for this role
• Applicants must be authorized to work for any employer in the US. We are not able to provide immigration sponsorship or take over sponsorship of an employment visa at this time.
• Final job grade level and corporate title will be determined at time of offer and may differ from this posting

ABOUT US

Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

ABOUT THE TEAM

Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions - all while ranking first in customer satisfaction.

We offer a broad array of credit cards to meet the needs of individuals and small businesses, including Chase-branded and co-branded cards in partnership with well-known companies and organizations. Merchant Services is a leading provider of payment, fraud and data security for companies, capable of authorizing transactions across global currencies.