Vice President-One Chase Hub Strategy and Activation

J.P. Morgan; New York (NY); On-site; USD 130,000 - 170,000; Full time

Benefits offered by this job

Comprehensive health care coverage

Retirement savings plan

Tuition reimbursement

Job summary

J.P. Morgan is seeking a Vice President for their Engagement Marketing team in New York. In this role, you will own the strategy for customer hub experiences and drive unified journeys across business lines.

The ideal candidate should have over 7 years of experience in financial services, exceptional leadership skills, and a passion for enhancing customer experience through strategic initiatives.

Qualifications

• 7+ years in financial services with leadership experience.
• Experienced in developing web experiences for financial products.
• Strong skills in managing cross-functional teams.

Responsibilities

• Lead strategy and activation roadmap for customer experiences.
• Align cross-LOB stakeholders on integrated delivery.
• Prepare executive updates with insights and recommendations.

Skills

Leadership in financial services

Customer experience design

Strategic program delivery

Cross-functional collaboration

Stakeholder management

Analytical thinking

Education

Bachelor's degree in marketing or business

Tools

Adobe Acrobat

PowerPoint

Excel

Job description

Overview

The xLOB Engagement Marketing team unites business units to deliver integrated, data-driven marketing strategies that elevate our brand and maximize organizational value. We focus on driving growth, reinforcing our value proposition, and leveraging insights to shape impactful strategies.

You will shape how customers experience One Chase through centralized hub experiences that feel unified, intuitive, and outcomes-driven. This role is built for a strategic operator who can translate customer needs into prioritized delivery across partners and lines of business.

As a Vice President on the Engagement Marketing team, you will own the strategy and activation roadmap for hub experiences and unified journeys, balancing customer impact, feasibility, and enterprise alignment. You will assess customer and Line of Business (LOB) needs, define multi-quarter roadmaps, and secure cross-LOB commitments in developing and delivering cohesive hub experiences. You will also serve as an executive-ready storyteller who can align senior stakeholders and sustain momentum through delivery.

Lead One Chase hub strategy, aligning journeys across lines of business to increase customer value.

Job Responsibilities

• Evaluate and assess customer needs and LOB priorities to identify experience gaps, opportunities, and activation levers.
• Develop strategic opportunities for centralized hub showcasing life events/stages experiences and unified journeys across One Chase ecosystem.
• Build strategic roadmaps that translate experience intent into initiatives, milestones, and measurable outcomes that deliver customer value.
• Align cross-LOB stakeholders on priorities, dependencies, and decision points to enable integrated delivery and secure commitments and governance mechanisms that sustain alignment across teams and planning cycles.
• Translate customer journey needs and UX concepts into actionable requirements and partner-ready briefs.
• Lead the centralized One Chase hub program creative development and project execution translating customer journey needs, LOB goals and UX concepts into actionable requirements.
• Partner with creative agencies and cross-functional stakeholders (Product, Digital, Analytics, UX, Insights, and LOB teams) to deliver cohesive, end-to-end One Chase customer experiences.
• Prepare and deliver executive ready updates with clear tradeoffs, risks and recommendations.

Required Qualifications, Capabilities and Skills

• 7+ years of progressive experience in financial services with demonstrated leadership roles spanning strategy, program delivery or customer experience.
• Defined, developed and executed web experiences across financial service products.
• Proven ability to develop and execute enterprise wide integration strategies across multiple lines of business, translating customer insights into actionable delivery roadmaps.
• Deep cross functional collaboration skills, ability to lead and manage workstreams across diverse teams, including product, digital, operations and business LOB partners, to drive alignment and execution.
• Strong customer journey and experience design acumen, ability to align cross functional teams around a consistent, seamless customer experience while leveraging data driven insights to inform priorities.
• Executive level communication and presentation skills, ability to synthesize complex, multi stakeholder initiatives into clear narratives for senior leadership and broad level audiences.
• Exceptional relationship management and stakeholder influence, strong interpersonal skills with the ability to influence partners, team members, and management.
• Structured program and project management expertise- ability to manage multiple concurrent workstreams, define milestones, secure stakeholder buy in, and drive delivery across matrixed organizations.
• Experience defining and managing roadmaps across integrated hub models or centralized experience function.
• Analytical and strategic thinking, abilities to make decision, interpret performance data and review inputs to support business case development and decision making.

Preferred Qualifications, Capabilities, and Skills

• Bachelor’s degree in marketing, communications or a business related field.
• Prior experience in hub-based, centralized service, or shared services model within a financial institution with exposure to how multiple lines of business interact through a common customer layer.
• Demonstrated track record delivering strong initiatives in highly regulated environment, including navigating risk, compliance, and operational oversight requirements.
• Proficient with strategic planning frameworks and business modeling tool to support business case development and initiative prioritization.
• Knowledge and understanding of AI/AIO landscape and technology availability in relation to hub taxonomy and planning.
• Prior experience in consumer marketing across owned, earned, and paid channels.
• Proficient in Adobe Acrobat, PowerPoint, and Excel.

Benefits

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more.

Equal Opportunity Employer

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. For more information about requesting an accommodation, please see our FAQs.