Vice President of Marketing

Uline; Milwaukee (WI); On-site; USD 180,000 - 320,000; Full time

Benefits offered by this job

Health insurance

401(k) with employer match

Bonus programs

Paid holidays

Paid time off

Tuition assistance

On-site cafe

Fitness center with trainers

Walking trails

Job summary

Uline is seeking a Vice President of Marketing to lead a flagship direct marketing program spanning catalog, digital channels and email. You will shape strategy, align with Creative, Merchandising, Sales and Finance, and drive customer growth across 45,000+ products.

This executive role requires a track record of scaling marketing programs and managing substantial investments. The ideal candidate has a bachelor’s degree (MBA preferred), 15+ years in direct marketing, and at least 10 years

Qualifications

• Bachelor’s degree required; MBA preferred.
• 15+ years in direct marketing, catalog and print marketing.
• 10+ years leading managers and cross-functional teams.
• Proven success negotiating vendor contracts and managing large investments.

Responsibilities

• Direct large-scale catalog and print marketing strategy to drive growth.
• Shape integrated marketing across catalog, email and digital channels.
• Measure campaign performance and optimize ROI with data insights.
• Lead and develop directors and managers across marketing teams.
• Partner with executives to align initiatives and oversee $500M+ investments.

Skills

Leadership

Vendor negotiations

Campaign ROI analysis

Education

Bachelor’s degree

MBA preferred

Job description

Corporate Headquarters

12575 Uline Drive, Pleasant Prairie, WI 53158

Lead strategy. Shape investment. Drive customer growth. Uline is seeking a Vice President of Marketing to lead one of North America's largest and most distinctive direct marketing programs. Reach millions of customers through Uline’s industry-leading catalog, digital marketing and email programs spanning 45,000+ products.

Position Responsibilities

• Direct Uline’s large-scale catalog and print marketing strategy, driving customer growth, retention and engagement across 45,000+ products.
• Shape integrated marketing across catalog, email and digital channels, using customer insights to reach the right audiences and strengthen customer relationships.
• Measure campaign performance and ROI, using data and response tracking to optimize marketing investments and identify opportunities for growth.
• Lead and develop directors and managers across marketing strategy, campaign execution, audience targeting and operations.
• Partner with executive leaders across Creative, Merchandising, Sales and Finance to align marketing initiatives and oversee $500M+ in annual investment.

Minimum Requirements

• Bachelor’s degree. MBA preferred.
• 15+ years of direct marketing, catalog and print marketing experience.
• 10+ years of experience leading managers and cross-functional teams in a fast-paced business environment.
• Proven success negotiating vendor contracts, managing large marketing investments and improving operational efficiency.

Preferred Experience

• Experience leading large-scale catalog, programs in a retail, eCommerce and direct-mail publishing or direct-to-consumer environment.
• Advanced expertise in customer analytics, segmentation and database marketing.

Benefits

• Complete health insurance coverage and 401(k) with 6% employer match that starts day one!
• Multiple bonus programs.
• Paid holidays and generous paid time off.
• Tuition Assistance Program that covers professional continuing education.

Employee Perks

• On-site café and first-class fitness center with complimentary personal trainers.
• Over four miles of beautifully maintained walking trails.

About Uline

Uline, a family-owned company, is North America’s leading distributor of shipping, industrial, and packaging materials with over 10,000 employees across 15 locations.

Uline is a drug-free workplace. All new hires must complete a pre-employment hair follicle drug screening. All positions are on-site.

EEO/AA Employer/Vet/Disabled

#CORP

(#IN-PPCIR)

#ZR-HQCIR

Our employees make the difference and we are committed to offering exceptional benefits and perks! Explore https://www.uline.jobs/#working-here_blankUline.jobs to learn more!