Vice President of Corporate Communications (Related Ross)

RELATED; West Palm Beach (FL); On-site; USD 150,000 - 200,000; Full time

Job summary

A leading real estate firm in West Palm Beach seeks a Vice President of Corporate Communications to define and strengthen its communications strategy. This role involves strategic media planning, executive visibility, internal communications, and crisis management, ensuring a consistent brand narrative and enhancing business growth.

Benefits

Personalized Health Care

Competitive salary and incentive packages

19+ days of PTO

Learning & training programs

Qualifications

• Minimum of 15 years of communications experience.
• At least 5 years in a leadership role.

Responsibilities

• Serve as the strategic communications advisor to senior leadership.
• Develop a strategic executive visibility and thought leadership strategy.
• Manage, mitigate, and prepare for complex public affairs issues.

Skills

Communication

Strategic Thinking

Media Relations

Digital Marketing

Crisis Management

Education

Bachelor's degree in Communications

Job description

Responsibilities

With the launch of Related Ross as an independent entity, the company is creating an opportunity for a Vice President of Corporate Communications to define and strengthen the company’s communications strategy and support and enhance its business growth. The VP will be responsible for supporting and promoting the reputation and visibility of Related Ross, ensuring a consistent brand narrative with key stakeholders. Reporting to the Senior Vice President of Marketing, and working closely with the Founder and CEO, Stephen Ross, President, Ken Himmel and the senior leadership team, this person will be a trusted advisor to the company and will be essential in the future growth ofthe business. This role will sit within the headquarters in West Palm Beach, FL.

Key Responsibilities will include:

Strategic Media Planning and Execution and Media Relations:

• Serve as the strategic communications advisor to senior leadership and the chief spokesperson for the company.
• Working alongside business leaders, marketing, external partners and support agencies, oversee all external communications for the company, ensuring alignment with the company’s mission, vision and values.
• Create a national communications campaign platform for Related Ross and its activities in West Palm Beach and Palm Beach County reflecting the vision for the company and the growth of this strategic location.
• Build and maintain relationships with top-tier reporters and editors across business and consumer press to ensure positive coverage and visibility.
• Prepare and drive press plans for business verticals and associated properties such as office, residential retail and hotel as well as specialty businesses and initiatives.
• Create media-worthy events and initiatives that result in favorable, high-profile national media stories.
• Monitor and report on media coverage, monitor sentiment and manage media inquiries and interview requests.

Executive Visibility/Thought Leadership:

• Develop a strategic executive visibility and thought leadership strategy.
• Plan, author, and oversee content for various communications channels, including leadership presentations, speeches, press releases, videos, and other creative assets.
• Position company executives as industry leaders by securing speaking engagements, media interviews, and authored articles and manage these projects through to completion including prepping and providing talking points for leadership.
• Identify and leverage opportunities for executives to participate in high-profile events and forums.
• Work with marketing to host and/or sponsor relevant events and conferences that help to tell the Related Ross story; position executives as speakers and panel participants.

Internal Communications and Community Engagement:

• Collaborate on an internal communications strategy and help lead internal events and corporate philanthropic and CSR initiatives.
• Foster a culture of transparency and engagement through effective internal communications strategies.
• Develop and implement programs to engage employees and promote a positive corporate culture.
• Build and maintain relationships with key stakeholders, including investors, customers, and community leaders.
• Protect and enhance the firm’s reputation both externally and among employees.
• Assist in community engagement and efforts of Related Together, Related Ross' not-for-profit focused on the underserved community in West Palm Beach

Public Affairs and Crisis Communications:

• Manage, mitigate, and prepare for complex public affairs issues, including engaging with stakeholders such as local government agencies, media and the public with the goal of shaping perception and ensuring consistent communication.
• Lead the development and execution of crisis communication plans to protect and enhance the company’s reputation.
• Provide counsel to senior leadership during crises and ensure timely and effective communication with stakeholders.
• Prepare and train spokespersons for crisis situations.

Corporate Reputation, Brand and Digital Content Management:

• Lead content creation and manage content across owned and social digital channels dedicated to corporate reputation, including LinkedIn and X and key content sections of the Related Ross website.
• Develop and implement strategies to enhance the company’s online presence and reputation.
• Collaborating with the marketing team, maintain an ownable and relevant brand strategy and social presence for Related Ross.
• Manage Related Ross and key executive Wikipedia pages.
• Monitor and respond to online feedback and reviews.
• Ensure consistent and engaging messaging across platforms.

Qualifications

Education: Bachelor's degree in Communications, Journalism, or a related field.

Experience: Minimum of 15 years of communications experience, with at least 5 years in a leadership role, building or leading a communications function.

Skills:

• Proven track record in developing and executing successful communications strategies, with the ability to think big picture, and willingness to get in the weeds and do the work
• Experience working with a founder and C-Suites and an understanding of the priorities in a growing business
• Exceptional communication skills, both written and verbal, with the ability to effectively convey complex information to various audiences in relatable terms
• Experience with thepolitical environment and with thepress covering politics and government issues
• Demonstrated knowledge and proficiency with communications technologies, digital marketing and social media, and content development strategies, with experience leveraging these platforms for public relations purposes
• Extensive experience in media relations and issues management, including experience handling reputational crises quickly and professionally

Personal Attributes:

• Strategic thinker with a hands-on approach to problem-solving
• Executive presence to work with the C-suite; strong ability to collaborate with senior leadership, andinternal and external partners across multiple teams and disciplines
• High level of integrity and commitment to the company's values and mission
• Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities
• Team player with proven ability to collaborate with individuals across all levels and disciplines

Benefits:

• Personalized Health Care: Multiple medical, dental, and vision plan options; Employee Assistance Program
• Financial Benefits:Competitive salary and incentive packages; matching 401(k); FSAs and HSA; employer-paid life and AD&D insurance; paid leave & disability programs
• Social Wellness:19+ days of PTO; mental health counseling & resources; fertility, surrogacy, and adoption assistance; volunteer days and donation matching
• Career Development: Learning & training programs; tuition & certification reimbursement; internal advancement opportunities

We are proud to be an equal opportunity employer and are deliberate about the team and culture we are building. We aim to ensure competitive total compensation that is commensurate with experience, workplace geography, and market standards.

For information about how we use your personal information, including information submitted for career opportunities, please review our Privacy Policy athttps://www.related.com/privacy-policy.

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Overview

Related Ross is transforming urban life in West Palm Beach and Palm Beach County, creating opportunity for all who live and work here. For over two decades, the company has worked to develop dynamic neighborhoods that are innovative, vibrant and inclusive. With completed, in development and planned properties in West Palm Beach and new development activity emerging in Palm Beach County, Related Ross is making long-term investments to transform and support local communities and build growth in the region.

Related Ross is a West Palm Beach based organization that recently emerged as an independent entity from within Related Companies. Formed in 1972, Related Companies is the most prominent privately-owned real estate firm in the United States with major developments within a premier portfolio valued over $70 billion across Boston, Chicago, San Francisco, LA, Washington DC and London.

Related Ross believes in investing in its talent and cultivates a positive, team-oriented environment where every voice is valued. Employees are encouraged to boldly take on new challenges, transcend the status quo, and demonstrate a strong entrepreneurial spirit. In its relentless commitment to excellence, Related Ross works to foster an innovative approach in its team members so that they can positively impact the communities in which they conduct business.Learn more about Related Ross athttps://www.relatedross.com/.