Vice President, Marketing & Communications

Lincoln Property Company through LinkedIn; San Diego (CA); On-site; USD 150,000; Full time

Job summary

A leading real estate firm is seeking a Vice President of Marketing to lead the Southern California marketing team. This role involves strategic planning, team management, and collaboration with stakeholders to drive marketing initiatives in the commercial real estate sector. The ideal candidate will have extensive experience in marketing and a deep understanding of the CRE industry. Exceptional leadership and analytical skills are essential for success in this position.

Qualifications

• 12-15 years of marketing experience including leadership.
• Minimum 8 years of CRE experience required.

Responsibilities

• Oversee development and execution of strategic marketing plans.
• Lead the strategy, execution, and budget management of property marketing initiatives.
• Mentor and develop a regional marketing team.

Skills

Leadership

Strategic Planning

Creative Marketing Execution

Analytic Skills

Collaboration

Education

BS or MS degree in Business

BS or MS degree in Communications

BS or MS degree in Marketing

Tools

Microsoft Office Suite

Adobe Creative Cloud

Asana

HubSpot

Job description

Lincoln Property Company does not accept unsolicited resumes from third-party recruiters unless they were contractually engaged by Lincoln Property Company to provide candidates for a specified opening. Any such employment agency, person or entity that submits an unsolicited resume does so with the acknowledgement and agreement that Lincoln Property Company will have the right to hire that applicant at its discretion without any fee owed to the submitting employment agency, person or entity. At this time, we are not working with any agencies.

The Vice President of Marketing at Lincoln is a leader within the national marketing team, managing a regional team dedicated to the SoCal markets, including Los Angeles, Orange County and San Diego. This role is responsible for overseeing the development and execution of strategic marketing plans, driving collaboration with sales teams, clients, and stakeholders, and ensuring alignment with business objectives.

The ideal candidate will possess a strong background in leading high-performing teams, strategic planning, and creative marketing execution. A deep understanding of the commercial real estate (CRE) industry is essential for this role. The Vice President will work closely with brokers and regional leaders to develop compelling deliverables, presentations, and proposals for new business opportunities, as well as create and implement effective property marketing strategies. This position demands exceptional leadership, strategic vision, and the ability to deliver high-impact marketing outcomes.

Essential Duties and Responsibilities

• Serve as a player-coach, balancing hands-on execution with leadership responsibilities.
• Act as strategic business partner for regional Executive Vice Presidents/Market Partners—oversee the alignment of marketing and business development efforts with market-specific business objectives.
• Drive a high-impact pursuit management process, collaborating with brokers and service line teams to deliver high-quality presentations and proposals that effectively communicate Lincoln’s value proposition.
• Lead the strategy, execution, and budget management of all property marketing initiatives to support leasing goals across Los Angeles, Orange County and San Diego markets, providing both strategic direction and day-to-day oversight.
• Oversee agency partnerships for creative services, including RFPs, interviews, coordination, and branding execution.
• Apply global standards and brand positioning to local marketing and communication activities, ensuring compliance by the team and local markets.
• Mentor and develop a regional marketing team to deliver exceptional, high-touch support to internal clients.
• Establish relationships with internal stakeholders to help bridge gaps between different teams and service/business lines.
• Develop and oversee strategic messaging, content, and marketing materials in alignment with the company's vision and approach.
• Excellent analytic and critical thinking skills, strong knowledge of the CRE space along with the competitive landscape, as well as interpersonal and collaboration skills, are critical in this role.
• Able to respond effectively to sensitive issues; solve problems and deal with a variety of options and personalities in complex situations; handle basic calculations and understand basic real estate terms and principles.
• Adept at shifting priorities and delivering deadline-driven projects on a timely basis, well organized, excellent time management skills with meticulous attention to detail
• Provide client-facing support on property marketing and business development opportunities or as needed.
• Perform other duties and responsibilities as assigned.

Qualifications

This section outlines the minimum qualifications required for the role. Candidates must meet these to be considered. Preferred qualifications can be included to highlight what sets an ideal candidate apart but are not mandatory.

Required Qualifications:

• BS or MS degree in Business, Communications or Marketing required.
• 12-15 years of marketing experience, including leadership and team management.
• Minimum 8 years of CRE experience required.
• Intermediate to advanced skills with Microsoft Office Suite and Adobe Creative Cloud (InDesign, Photoshop) required.
• Experience with project management and marketing technology platforms (e.g., Asana, HubSpot) is a plus.

Additional Notes

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed above are representative of the knowledge, skill, and/or ability required. Reasonable accommodations will be made to enable individuals with disabilities to perform the essential functions.

Pay Range

$150,000 - $150,000 USD

About Lincoln Property Company

Lincoln Property Company (“Lincoln”) is one of the largest private real estate firms in the United States. Offering a fully integrated platform of real estate services and innovative solutions to owners, investors, lenders and occupiers, Lincoln supports the entire real estate lifecycle across asset types, including office, life science, retail, industrial, data center, production studio, healthcare, government, universities, and mixed-used properties, throughout the United States, United Kingdom, and Europe. Lincoln’s combined management and leasing portfolio on behalf of institutional clients includes more than 562 million square feet of commercial space. In addition to providing third-party real estate services, Lincoln has completed over 164 million square feet of development since its inception in 1965 and has another $19.5 billion currently under construction or in the pipeline. For more information, visit: www.lpc.com.

All job offers are contingent on completion of a background check and proof of eligibility to work in the United States.

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