Vice President, Global Performance Strategy Lead

Publicis Groupe; New York, Providence (NY, RI); On-site; USD 146,000 - 231,000; Full time

Job summary

A leading company is seeking a Performance Strategy Lead to drive new business growth and support market pitches. The ideal candidate will have extensive experience in performance marketing, strong organizational and communication skills, and a proven track record in achieving revenue targets. This role involves collaborating with cross-functional teams to align strategies with performance objectives and crafting compelling narratives for pitches.

Benefits

Medical Coverage

Dental

Vision

Disability

401K

Parental Leave

Tuition Reimbursement

Flexible Time Off

Qualifications

• Extensive experience in performance marketing environments.
• Strong analytical and problem-solving skills with experience using performance audit tools.

Responsibilities

• Lead Performics pitch stories to support markets.
• Standardize new business pipeline and prospect for performance-led opportunities.
• Craft narratives for products and solutions within pitch strategies.

Skills

Organizational Skills

Analytical Skills

Communication Skills

Job description

Company Description

Publicis Groupe is a global leader in communication and is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Through a unified and fluid organization, Publicis Groupe partners with its clients across communication, media, data and technology to ensure access to the full breadth of capabilities in every market. Present in over 100 countries, Publicis Groupe employs around 103,000 professionals.

Job Description

We are seeking a highly motivated and results-driven professional to lead performance strategy and drive new business growth. The Performance Strategy Lead will support markets and global teams with new busines, to help bring compelling performance narratives to pitches. This role will combine strategic planning, performance experience, and client gravitas to maximize new business wins.

Responsibilities

You will be responsible for :

• supporting pitches happening in markets or globally. These could be either Performics pitches that you will lead the creation of the story or they can will be wider Publicis pitches and you will be the performance voice to help write written pitch responses and presentations, and to deliver them to clients.
• standardizing the new business pipeline and prospecting for performance led opportunities
• create frameworks and standardized responses that new business teams can replicate
• craft narratives for our product and solutions within the individual pitch strategies.

You will collaborate with cross-functional teams to align business strategies with performance objectives, ensuring that overall pitch strategies are leading to business outcomes, powered by our proprietary products, channel expertise and innovative solutions.

You’ll also work with markets and regions as they develop the global story into their own local stories. You’ll be their point of contact and support to help them with questions about their go to market stories.

Key Accountability:

• Lead and support new business. You will lead Performics pitch stories to support markets, help them to bring cross-market collaboration, and support pitch stories in cross-media pitches. You will often be the only performance voice, and will need to craft and deliver winning stories and lean into the wider resources of Performics to back them up.
• Support existing client growth.Be a partner to Global Client Leads when they need a senior performance expert, either to advise them about issues or roadblocks to growth, or to support them with the client.
• Buddy up with markets. Be a point of contact when they need support, wider questions, or other topics required to deliver local growth. Pitch with them when required and be a pitch consultant when you can’t be cast in the room.

Qualifications

• Extensive experience working in performance marketing environments.
• Experienced in creating and delivering pitch-winning performance marketing stories
• Strong organizational skills to keep track of multiple deadlines in a shifting environment
• Knowledageble about performance marketing trends and relevant challenges that brands are facing
• Excellent verbal and written communication skills and the ability to effectively communicate with stakeholders at multiple levels of the organization including senior stakeholder management.
• Comfortable in a client facing role with senior clients
• Experienced working with teams from multiple countries
• Proven track record in achieving revenue and growth targets
• Strong analytical and problem-solving skills with experience using performance audit tools

Additional Information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please [e-mail].

Compensation Range: $146,490-$230,460. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 04/15/2025.

All your information will be kept confidential according to EEO guidelines.

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