Vice President, Franchise Development

Poolcorp

United States

On-site

USD 120,000 - 180,000

Full time

14 days+
Application generator

Turn this role into an interview — a resume and cover letter built around what this employer wants.

Get past ATS filters

Benefits offered by this job

Medical, Dental, and Vision Insurance
401(k) with company match
Paid Time Off and holidays
Tuition Education Programs
Employee Stock Purchase Plan

Job summary

Poolcorp is seeking a Vice President of Franchise Development to drive growth across a network of approximately 300 locations. This role involves managing franchise development strategies, territory planning, and recruiting.

The successful candidate will have over ten years of franchise development experience and at least five years at a director level. Responsibilities include managing the development budget, leading a high-performance team, and ensuring compliance with franchise law. A comprehensive benefits package is offered.

Qualifications

  • 10+ years of progressive franchise development experience.
  • 5+ years in a director level or above position.
  • Strong understanding of franchise law and compliance.

Responsibilities

  • Drive franchise growth across ~300 locations.
  • Manage franchise recruitment and development budget.
  • Develop high-performance franchise development teams.

Skills

Franchise development
Leadership
Strategic planning
Real estate skills

Education

Bachelor’s degree in business, marketing, real estate, finance
MBA

Job description

Pinch A Penny, a POOLCORP Company, is the nation's largest swimming pool retail, service, and repair franchise with over 300 locations across 10 states. Our growth strategy includes a multi‑state network, a monetization model of $2million average unit volume, and a strong in‑house financing program.

Location: Pinch A Penny Administration – 6385 150th Ave N., Clearwater, FL 33760 (on‑site)

Job Summary: We are seeking a Vice President of Franchise Development responsible for driving franchise growth across our ~300‑location network. The role reports to the President and oversees franchise development strategy, territory planning, recruitment, real estate, new store openings, and FDD compliance. The VP will also manage the development budget, P&L, and build a high‑performance franchise development team.

Responsibilities
  • Growth Strategy & Planning – Owns the three‑ to five‑year franchise development strategy and annual unit‑growth targets; presents strategy and performance to senior leadership; leads market analysis, white‑space mapping, and territory planning.
  • Franchisee Recruitment, Qualification & Award – Directs the full funnel from lead generation through store opening, including broker relationships, candidate sourcing, Discovery Day, awards, and opening execution; enforces qualification standards and maintains a data‑driven development process.
  • Existing and Multi‑Unit Franchisee Development – Oversees resales, transfers, and acquisition of independent operators; advises owners on future store plans and multi‑unit expansion, succession planning, and ownership transitions.
  • Real Estate & Site Strategy – Balances franchisee demand, white‑space opportunity, and ROI; manages turnkey development from site identification to lease negotiation, permitting, construction, merchandising, and opening.
  • Franchise Compliance & Disclosure – Partners with Legal to maintain the FDD, franchise registrations, renewals, and FTC compliance; ensures all development practices follow franchise law.
  • Team Leadership & Representation – Builds, leads, and develops the franchise development team; sets goals, standards, and accountability; represents the company at industry events and markets.
Requirements
  • Bachelor’s degree in business, marketing, real estate, finance, or related field; MBA welcome.
  • At least 10 years of progressive franchise development experience, including multi‑unit or area development; at least 5 years leading a function at director level or above.
  • Track record of achieving system‑wide unit‑growth targets and managing a development budget or P&L.
  • Working knowledge of franchise law and disclosure requirements; experience partnering with legal counsel.
  • Strong real estate and site‑selection skills, including trade‑area analysis and lease negotiation.
  • Financial acumen in franchise economics and candidate underwriting.
  • Strategic planning, analytical, and leadership skills with senior‑level communication ability.
  • Willingness to travel up to 60% and ability to work independently.
  • Preferred: experience in multi‑unit retail, specialty retail, or services franchising; proven ability to scale a development function.
  • Experience with industry groups such as the International Franchise Association is a plus.
  • Senior leadership involvement with industry groups is a plus.
Benefits
  • Medical, Dental, Vision, and Prescription Drug coverage with Flexible Spending Accounts and Wellness Programs.
  • 401(k) with generous company match.
  • Paid Time Off and 8 paid holidays (PTO increases with tenure).
  • 100% employer‑paid Life Insurance and Long‑Term Disability Insurance.
  • Paid Parental Leave.
  • Fully funded Tuition Education Programs.
  • Employee Stock Purchase Plan.
  • Excellent career advancement and training opportunities.
  • Employee Discounts.

Equal Opportunity Employer – We are an Equal Opportunity Employer – By Choice. The Company respects and values diversity and strives to be inclusive of all people. Hiring and promotional decisions are based solely on the qualifications required for the job to be filled. All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age, pregnancy, genetic information, creed, citizenship status, marital status, or any other consideration prohibited by law or contract.

Get your free, confidential resume review.

or drag and drop your file here.

Similar jobs

Similar jobs worth comparing

Vice President, Franchise Development
Vice President, Franchise Development

Poolcorp • Clearwater (FL)

On-site
USD 120,000 - 160,000
Medical, Dental, Vision coverage
401(k) with company match
Paid Time Off and holidays
+2
Senior Manager, Digital Marketing Pinch-A-Penny
Senior Manager, Digital Marketing Pinch-A-Penny

Poolcorp • United States

On-site
USD 95,000 - 150,000
Medical benefits
401(k) match
PTO & holidays
+6
Franchise Business Partner
Franchise Business Partner

Pinch A Penny Pool Patio Spa • Idaho

On-site
USD 95,000 - 130,000
Medical/Dental/Vision
401(k) with company match
Paid time off & holidays
+6
Senior Manager, Retail Marketing
Senior Manager, Retail Marketing

Poolcorp • United States

On-site
USD 110,000 - 170,000
Health benefits
401(k) match
PTO & holidays
+6
Senior Manager, Retail Marketing
Senior Manager, Retail Marketing

Poolcorp • Clearwater (FL)

On-site
USD 110,000 - 140,000
Medical benefits
401(k) with company match
Paid time off & holidays
+4
Senior Manager, Digital Marketing Pinch-A-Penny
Senior Manager, Digital Marketing Pinch-A-Penny

Poolcorp • Clearwater (FL)

On-site
USD 120,000 - 180,000
Medical, Dental, Vision insurance
401(k) with company match
Paid time off & 8 holidays
+4
Senior Manager, Retail Marketing
Senior Manager, Retail Marketing

Pinch A Penny Pool Patio Spa • Idaho

On-site
USD 90,000 - 140,000
Medical, Dental, Vision, and Rx
401(k) with company match
PTO and 8 holidays
+6
Franchise Business Partner
Franchise Business Partner

Poolcorp • Clearwater (FL)

On-site
USD 60,000 - 85,000
Health benefits
401(k) match
PTO & holidays
+7
Creative Marketing Lead
Creative Marketing Lead

Poolcorp • United States

On-site
USD 90,000 - 120,000
Medical
Dental
Vision
+10
Creative Marketing Lead
Creative Marketing Lead

Poolcorp • Clearwater (FL)

On-site
USD 70,000 - 100,000
Employee discounts
401(k) with company match
Paid time off & holidays
+1