V100- Marketing Operations Specialist

Job Duck, LLC; United States; Remote; USD 22,000 - 31,000; Full time

Job summary

Job Duck, LLC is hiring a Marketing Operations Specialist to support a high-performing legal marketing department with data accuracy, CRM and website operations, and citation management. The role emphasizes process-driven work, meticulous documentation, and timely reporting from a US-based remote setup.

The position focuses on maintaining marketing data integrity, HubSpot/WordPress publishing, and local SEO across multiple directories, with a strong emphasis on SOPs and recurring workflows.

Qualifications

• Experience with marketing operations, digital marketing support, or marketing coordination.
• Data validation, reporting, and process tracking experience.
• Ability to follow SOPs and manage recurring processes with high accuracy.
• Familiarity with local SEO, directory management, and profile maintenance is preferred.

Responsibilities

• Distribute and track quarterly attorney profile review checklists.
• Submit eligible Google LSA disputes within required timelines.
• Monitor dispute performance metrics and coverage levels.
• Document citations, competitor visibility, screenshots, and supporting evidence.
• Conduct database hygiene reviews and field completion audits.
• Validate UTM parameters, campaign tracking links, forms, and routing functionality.
• Organize and maintain HubSpot templates, email sequences, and sales resources.
• Track marketing and business development projects, tasks, deadlines, and follow ups.
• Prepare weekly status reports for the Marketing Manager.
• Maintain SOPs, documentation libraries, process guides, and internal FAQs.
• Format and publish blog posts and website pages in WordPress and HubSpot.

Job description

For ambitious, culturally diverse, curious minds seeking booming careers, Job Duck unlocks and nurtures your potential. We connect you with rewarding, remote job opportunities with US-based employers who recognize and appreciate your skills, allowing you to not just survive but thrive.

As a lifestyle company, we ensure that everybody working here has a fantastic time, which is why we’ve earned the Great Place to Work Certification every year since 2022!

Job Description:

Join Job Duck as a Marketing Operations Specialist and play a vital role in maintaining the operational excellence behind a high-performing legal marketing department.

This position is responsible for ensuring marketing data accuracy, maintaining a strong and consistent local online presence, supporting website and CRM operations, managing directory profiles, and overseeing performance tracking initiatives that help marketing leaders make informed decisions. This is a highly structured, process driven role designed for someone who enjoys working with systems, checklists, and detailed workflows. The ideal candidate takes pride in accuracy, consistency, and organization, and finds satisfaction in keeping marketing assets, data, and reporting reliable and up to date. Success in this role is measured by precision, turnaround time, accountability, and the ability to execute recurring processes with a high degree of accuracy.

Monthly compensation range: 1800 USD to 2150 USD

Responsibilities include, but are not limited to:

• Distribute and track quarterly attorney profile review checklists

• Submit eligible Google LSA disputes within required timelines

• Monitor dispute performance metrics and coverage levels

• Document citations, competitor visibility, screenshots, and supporting evidence

• Conduct database hygiene reviews, including duplicate management and field completion audits

• Validate UTM parameters, campaign tracking links, forms, and routing functionality

• Organize and maintain HubSpot templates, email sequences, and sales resources

• Track marketing and business development projects, tasks, deadlines, and follow ups

• Prepare weekly status reports for the Marketing Manager

• Document meeting notes, action items, and project updates

• Maintain team calendars and assign tasks through Asana

• Execute email marketing deployments, audience segmentation, and list hygiene activities

• Execute monthly AI search visibility and citation testing across ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews

• Deliver monthly AI visibility reports to marketing leadership

• Perform weekly HubSpot record audits and data quality reviews

• Maintain SOPs, documentation libraries, process guides, and internal FAQs within Trainual

• Support the Vancouver office digital presence launch, including citation management, location page implementation, phone tracking, photography updates, and review generation processes

• Format and publish blog posts and website pages in WordPress and HubSpot

• Maintain content inventories, publication logs, refresh schedules, URLs, keywords, and update records

• Maintain attorney biography and CV libraries

• Assist attorneys with creating, updating, and optimizing professional directory profiles

• Manage submissions to legal and professional directories

• Review Google Local Services Ads leads daily

• Investigate and correct lead source attribution issues within marketing-owned fields

• Verify referral source tagging and data consistency

• Coordinate shipping, mailings, marketing materials, and event logistics

• Support reporting initiatives and marketing performance tracking

• Add images, audio files, metadata, schema markup, titles, descriptions, and tags before publication

• Validate SEO elements, tracking links, and website functionality before content goes live

• Ensure complete NAP consistency across all directory listings and citations

• Monitor reviews daily and manage responses according to established approval procedures

• Track attorney profile performance and directory visibility trends

• Monitor attorney recognitions, speaking engagements, awards, and media mentions

• Prepare LinkedIn profile update briefs and maintain completion records

• Maintain secure credential management procedures and profile change logs

• Maintain dispute records, tracking logs, resolutions, and reimbursement documentation

• Reconcile dispute credits against monthly Google Ads statements

• Update attorney and employee biographies when credentials or information change

• Organize and maintain marketing asset libraries, including logos, creative files, photography, videos, and brand resources

• Publish prewritten content across social media channels and monitor engagement activity

• Maintain business profiles across Google, Yelp, Bing, Apple, BBB, chamber directories, and legal directories

• Manage and maintain Google Business Profiles for Seattle, Tacoma, Olympia, and Vancouver offices

• Conduct monthly audits of all firm and attorney profiles to ensure accuracy and consistency

• Test profile links and phone numbers to verify proper functionality and routing

• Maintain Rainmaker compliance trackers, documentation, deadlines, and profile status records

Requirements:

Experience working in marketing operations, digital marketing support, CRM administration, or marketing coordination preferred

Comfortable perfoming data audits, quality control reviews and reporting tasks.

Experience publishing and managing website content

Experience with data validation, reporting, and process tracking is a must

Ability to follow SOPs, manage recurring processes, and maintain exceptional accuracy

Experience supporting local SEO, online directory management, and profile maintenance is preferred

Familiarity with legal, professional services, or multi location business marketing environments is a plus

Comfortable working independently while managing multiple priorities and deadlines

Strong written and verbal English communication skills required

Ability to maintain confidential information and follow established workflows

Strong organizational and documentation skills

Comfortable reviewing data and identifying inconsistencies

Required Software and Tools: HubSpot, WordPress or similar CMS platforms, Microsoft Excel, Google Sheets, ChatGPT, Claude, or similar AI tools, Google Business Profile, Asana, Trainual, BrightLocal or similar citation management platform, CallRail, Google Local Services Ads Platform, Google Workspace

Required Skills and traits

Detail-oriented

Highly organized

Process-driven

Analytical mindset

Strong problem-solving abilities

Excellent written communication skills

Time management

Data accuracy and validation

Marketing operations

CRM administration

Website content publishing

Local SEO support

Directory and citation management

Digital asset organization

Process documentation

Reporting and record keeping

Quality assurance

HubSpot proficiency

WordPress proficiency

Spreadsheet management

AI tool proficiency

Self-motivated

Accountability

Adaptability

Follow-through

Ability to learn new technologies quickly

Collaboration and teamwork

Professional judgment

Ability to work with minimal supervision

Work Shift:

8:30 AM - 5:30 PM [PST][PDT] (United States of America)

Languages:

English, Spanish