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Walmart is seeking a Senior Manager, Creative- Associate Creative Director, Copy (Style) to join its Creative Studio. This role involves conceptualizing and executing advertising initiatives that reflect the brand identity while appealing to fashion-forward customers. The ideal candidate will blend in-house and agency experience, contributing to innovative campaigns and team growth. Competitive pay and extensive benefits are part of the package.
Join to apply for the (USA) Senior Manager, Creative- Associate Creative Director, Copy (Style) role at Walmart
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Join to apply for the (USA) Senior Manager, Creative- Associate Creative Director, Copy (Style) role at Walmart
This range is provided by Walmart. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
$108,000.00/yr - $216,000.00/yr
Position Summary...
What you'll do...
About us:Walmart Creative Studio (WCS) is the in-house creative agency for Walmart. Our team develops breakthrough and distinctive design systems and creative conversations that drive business objectives and keep our
Fortune #1 brand in the culture. We use creativity and design to win hearts, minds, and wallets. We are uniquely positioned as the internal creative agency of record to be hyper-focused on the customer experience across all channels, categories, and campaigns. We are ruthlessly focused on human truths, insight-driven creative strategies and integrated creative solutions that build the brand and grow the business not just with ads but through brand acts and experiences. We value talent, belonging, innovation, curiosity, collaboration, culture, insights, and results, and we are committed to helping people all people live better.
Overview:
In this Associate Creative Director/Copy position, you'll be responsible for partnering with an ACD/Art to concept Tier 1 style campaigns that straddle the fashion, beauty, and home strategic business units. You'll report to a Creative
Director and be supported by a Senior Art Director to form a full service pod to create 360 degree, full funnel advertising initiatives. This work will serve, honor, and instantly read as on-brand and Walmart-right, while breaking through and communicating to new, fashion forward customers.The ideal candidate has both in-house and agency experience and blends writing, concepting, and strategic skills with agility and accuracy.
Key Outcomes
Best-in-Class Work
In response to creative briefs, develop strategic ideas that enhance our KPIs around brand awareness and brand perception.
Contribute to a team that will execute full funnel advertising campaigns for all channels, e.g. broadcast, OOH, OLV, paid media, and owned channels
Contribute to the ideation of strategic concepts, manage script writing, manifestos, seasonal and brand lines, and copy matrices. Present to key stakeholders and executives, work with the pod to create all pre-production decks (music, set, casting, glam, shot lists), have an eye for modern, , and brand right talent/crews to bring our vision alive (directors, photographers, stylists,
etc.), execute on set, direct post-production processes overseeing the edit, sound, and copy direction of all post-shoot assets, and be accountable for final delivery of asset suites.
Employ critical thinking to ensure were always on task.
Stay abreast of industry trends, consumer preferences, and competitive landscapes to inform creative decisions.
Brand Consistency
March towards the shared goal of greater brand attribution and recall; align verbal and visuals accordingly and in concert with enterprise initiatives (such as Welcome To Your Walmart) and seasonal visual identities (such as Holiday) as necessary.
Ensure all creative materials are considered at various levels of the funnel
Team Development
Contribute to and grow your pod with optimism and enthusiasm, pursuing an award-winning in-house model.
Efficiency
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