(USA) Manager, Product Marketing

Walmart; Irvine (CA); On-site; USD 96,000 - 186,000; Full time

Benefits offered by this job

Health benefits (medical, vision, and牙

401(k) and stock purchase

Paid time off

Stock

Job summary

Walmart seeks a Manager, Sales Marketing to lead strategic initiatives for the VIZIO Media and Entertainment Sales team, delivering compelling narratives and ad solutions that accelerate revenue and deepen advertiser engagement.

Role requires deep M&E knowledge (SVOD/AVOD/FAST/MVPD/theatrical), cross-functional partnership across Sales, Product, Platform Marketing, and Walmart Connect to deliver integrated materials and measurable results.

Qualifications

• Bachelor’s Degree in Marketing, Business Administration, or related field (or 4+ years in Marketing, Business Administration, or related field).
• Experience in B2B Sales/Marketing within Media/Entertainment is preferred.

Responsibilities

• Own the development and evolution of multiple VIZIO narratives with clear market positioning.
• Collaborate with regional sales leaders and sellers to provide proactive and reactive proposals.
• Partner with product marketing to create decks, one-sheets, and pitch materials from industry insights and sales feedback.
• Lead and execute pitch toolkit improvements with clear metrics for sales effectiveness.
• Drive client engagement strategies with priority agencies and clients through storytelling frameworks.
• Develop and manage B2B communications for consistent messaging across channels.

Skills

B2B Sales Marketing

Storytelling & Communications

Cross-Functional Partnership

Analytical Mindset

Self-Starter/Entrepreneurial Drive

Education

Bachelor’s Degree in Marketing or related field

Tools

Pitch Decks

One-Sheets

Marketing Collateral

Job description

Position Summary

TheManager,SalesMarketingroleleadsstrategicinitiativestoequiptheVIZIOMediaandEntertainmentSalesteamwithcompellingnarratives,advertisingsolutions,andexperiencesthatacceleraterevenue,deepenadvertiserengagement,andstrengthenindustrypresence.ThisrolerequiresdeepknowledgeoftheM&ElandscapeincludingSVOD,AVOD,FAST,MVPD,andtheatricalpartners.Thisroleisresponsibleforshapinganddeliveringpriorityinitiatives,self-servicesolutions,andbespokeprogramsbaseduponmarketinsightstofurthersuccess.Workingcross-functionallywithSales,Product,PlatformMarketing,PR/Events,andWalmartConnect,theManagercreatesintegratedmaterialsandengagementstrategiesthatsupportbusinessobjectivesanddelivermeasurableresults.

What you’ll do

The B2B Marketing team supports the VIZIO Sales organization by providing content, solutions, training, and experiences that drive ad revenue growth and strengthen advertiser engagement. This team collaborates closely across regional, product, and category levels to develop client-facing materials and strategic initiatives. Their efforts ensure sellers effectively communicate VIZIO’s market value. The team emphasizes strong stakeholder management, data-driven decision-making, and clear business communication to deliver impactful product marketing strategies that enhance industry presence and support business objectives.

• Own thedevelopmentandevolutionofmultipleVIZIOnarratives,ensuringclear,differentiatedpositioninginthemarket
• Workcloselywithregionalsalesleadersandindividualsellerstoprovidesolutionstoproactiveandreactiveproposals
• Partnerwithproductmarketingtoexecutecompellingsalesdecks,one-sheets,andpitchmaterialsbaseduponindustryinsightsandsalesfeedback
• Leadandexecutepitchtoolkitimprovementwithclearparametersforsaleseffectiveness
• Driveclientengagementstrategiesespeciallywithinpriorityagenciesandclients,includingstorytellingframeworksandtailoredexperiences
• DevelopandmanageB2Bcommunications,ensuringconsistentmessagingacrossinternalandexternalchannels

What you’ll bring

• ProvenexperienceinB2BSalesMarketing,SalesEnablement,orAdvertising/MediawithintheMediaandEntertainmentvertical
• Strongstorytellingandcommunicationskills,withtheabilitytotranslatecomplexofferingsintoclear,compellingsalesnarratives
• Experiencedevelopingclient-facingmaterials(decks,one-sheets,pitchcontent)thatdrivebusinessoutcomes
• Demonstrateabilitytopartnercross-functionallywithsales,product,andexternalstakeholderstodeliveralignedstrategies
• Analyticalmindsetwiththeabilitytoleveragedataandinsightstorefinemessagingandimproveeffectiveness
• Self-starterwithentrepreneurialdrive

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices. Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam’s Club facilities. Programs range from high school completion to bachelor’s degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart. Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms. For information about benefits and eligibility, see One.Walmart.

The annual salary range for this position is $96,000.00 - $186,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :

• Stock

Minimum Qualifications

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Option 1: Bachelor’s Degree in Marketing, Business Administration, or related field. Option 2: 4 years’ experience in Marketing, Business Administration, or related field.

Preferred Qualifications

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Primary Location

6601 Center Dr W, Los Angeles, CA 90045-1582, United States of America

Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.