US Social Media Editor

Daily Mail US; New York (NY); On-site; USD 70,000 - 80,000; Full time

Benefits offered by this job

Healthcare

Optical

Dental

401K

Generous PTO

Job summary

The Daily Mail US in New York is seeking a driven Social Media Editor to join our newsroom. You will shape the Daily Mail's voice across Facebook, X, Threads, Reddit, WhatsApp and Pinterest, maintaining high editorial standards and driving audience growth.

This role requires 3+ years in fast-paced news social media, proficiency across major platforms, and the ability to pitch trending content to editors. It operates on a rotation and is in-office in New York, with a competitive salary of

Qualifications

• 3+ years of experience in social media in a fast-paced news environment.
• Proficiency with Facebook, Instagram, X, Reddit and social media analytics tools.
• Proven track record driving traffic and engagement on social media.
• A flair for crafting compelling headlines and scroll-stopping assets.
• Flexibility to work across major events on nights, weekends and holidays.

Responsibilities

• Post to all Daily Mail’s Facebook, X, Threads, Reddit, WhatsApp and Pinterest accounts, maintaining high editorial standards.
• Drive subscriptions and page views across these platforms
• Write high-impact headlines and create eye-catching graphics to drive clicks and engagement
• Confidently pitch trending and viral content to editors
• Monitor traffic and engagement in real time and think creatively to boost performance
• Collaborate with the Social Video team to ensure all platforms are properly maintained and have a coherent voice

Skills

Social media experience

Editorial headlines

Social media analytics

Audience growth

Tools

Facebook

Instagram

X

Reddit

Threads

Pinterest

Job description

The Daily Mail reaches over a billion people globally every month. Renowned for its agenda-setting exclusives, breaking news, incisive commentary, and in-depth investigations, we deliver a unique editorial blend spanning showbiz, royals, lifestyle, health, sport, money, and more.

Our extensive reach, influence, and reader loyalty make it a premium destination for more than 300,000 digital subscribers across the UK, US, Australia, and beyond. The Daily Mail also maintains a powerful presence across social media, engaging more than 150 million followers and delivering more than 6 billion video views each month across platforms including Facebook, TikTok, Instagram, YouTube, and Snapchat.

About the Role

The Daily Mail’s US team is looking for a driven Social Media Editor to join our New York newsroom. The successful candidate will play a pivotal role in shaping the Daily Mail’s voice across a range of social media platforms, maintaining the highest of editorial standards. A true passion for news and pop culture and an obsession with building audiences is essential. Please note that this role doesn’t post on TikTok.

• Post to all Daily Mail’s Facebook, X, Threads, Reddit, WhatsApp and Pinterest accounts, maintaining high editorial standards.
• Drive subscriptions and page views across these platforms
• Write high-impact headlines and create eye-catching graphics to drive clicks and engagement
• Confidently pitch trending and viral content to editors
• Monitor traffic and engagement in real time and think creatively to boost performance
• Collaborate with the Social Video team to ensure all platforms are properly maintained and have a coherent voice

Please note this role operates on a rotation where shifts include M-F, Sun-Th and Tue-Sat and is in office.

About You

• 3+ years of experience in social media in a fast-paced news environment
• Proficiency with Facebook, Instagram, X, Reddit and social media analytics tools
• Proven track record driving traffic and engagement on social media
• A flair for crafting compelling headlines and scroll-stopping assets
• Flexibility to work across major events on nights, weekends and holidays

We offer a competitive salary package in the range of $70,000-$80,000 depending on experience, excellent staff benefits (healthcare, optical, dental, 401K) and a generous PTO allowance.