US Hematology Marketing Lead

Merck & Co.; North Wales (Montgomery County); Hybrid; USD 142,000 - 224,000; Full time

Benefits offered by this job

Medical, dental, vision coverage

Retirement benefits (401(k))

Paid holidays and vacation

Sick days and compassionate days

Job summary

Merck & Co. is seeking an Associate Director, U.S. Hematology Marketing to lead the hematology marketing strategy and external speaker programs. The role involves shaping portfolio direction, defining brand priorities, and driving scientific education and advocacy across cross-functional teams.

The position is based in Upper Gwynedd, PA with hybrid or remote options, requiring ~20% travel and close collaboration with Medical Affairs, Clinical Research, and Health Economics teams.

Qualifications

• 5 years of pharmaceutical or relevant experience.
• 3+ years of relevant hematology experience and external relationships
• Strong relationship building, problem solving, teamwork, analytical, and written/verbal communication skills
• Experience influencing without direct authority and working successfully with cross-functional teams
• Healthcare Provider promotion experience bringing materials through legal, regulatory, and clinical review
• Strong scientific acumen and ability to engage with high scientific fluency
• 20% travel, including some weekends

Responsibilities

• Establish and build relationships with hematology scientific leaders and key stakeholders
• Provide input into Hematology portfolio marketing direction and strategic choices
• Define brand priorities and establish best practices for scientific education and advocacy
• Manage the hematology external speaker bureaus and speaker training
• Lead the development, evolution, and execution for the scientific competitive plans, driving innovative ways to help disseminate brand messages as part of the scientific exchange
• Provide marketing viewpoint as well as collaborating with Global Medical Affairs to create a network of external thought leaders and conduct advisory board meetings
• Speaker training forums and symposia, and building personal and direct rapport and advocacy
• Drive the evaluation and interpretation of external data, publications and their impact on future treatment algorithms, as well as potential impact on guidelines and pathways
• Build an internal network to discuss key scientific issues and share best practices - collaborate with clinical research, medical affairs and other teams as required
• Develop an annual budget for the segment and track expenses through the year
• Working with Health Economics and Access teams to support needs including provision of models, analytical support, value dossier, etc.
• Lead the Medical Education Strategy for the hematology portfolio
• Lead planning for national-level U.S. Exhibits and Conventions for Bladder Cancer Portfolio

Skills

Relationship building

Problem solving

Teamwork

Analytical skills

Written/verbal communication

Cross-functional collaboration

Strategic thinking

Public Speaking

Thought leadership

Education

Bachelor's degree

MBA preferred

Job description

Merck & Co. is seeking an Associate Director, U.S. Hematology Marketing to lead the hematology marketing strategy and external speaker programs. The role involves shaping portfolio direction, defining brand priorities, and driving scientific education and advocacy across cross-functional teams.

The position is based in Upper Gwynedd, PA with hybrid or remote options, requiring ~20% travel and close collaboration with Medical Affairs, Clinical Research, and Health Economics teams.