Topeka Content Growth Leader: Multi-Channel & CRO

Accenture PLC; Topeka (KS); On-site; USD 72,000 - 103,000; Full time

Benefits offered by this job

Equity participation

Mentorship from sales marketing leads

Job summary

Accenture in Topeka, KS seeks a Content Marketing Manager to drive multi-channel campaigns and convert interest into invoices. Leverage CRO, localization, and email sequences to win buyers in the Topeka market.

You will mentor colleagues, collaborate cross-functionally, and use tools like Hreflang Localization and Mailchimp to optimize campaigns. Equity participation and leadership mentorship are offered.

Qualifications

• Proven CRO experience, ideally near Topeka, KS.
• Collaborative mindset with ability to share credit.
• Strong prioritization when multiple priorities compete.
• Practical command of Hreflang Localization.
• Bonus for Mailchimp familiarity.
• Curiosity beyond current job description.
• Ability to mentor without taking over the work.
• Strong ability to read a room in new environments.

Responsibilities

• Develop and execute multi-channel campaigns that drive qualified leads.
• Prospect via cold calls, emails, and social selling to fill the internship pipeline.
• Steer prospects from interest to invoice with minimal friction.
• Conduct market research to uncover trends shaping the sales/marketing space.
• Pitch Accenture's offering to buyers who haven't heard of us yet.
• Stand up email sequences with high open rates.
• Frame ROI for a CFO to defend internally.

Skills

Conversion Rate Optimization

Hreflang Localization

Mailchimp

Mentoring

Prioritization

Collaboration

Curiosity

Tools

Mailchimp

Job description

Accenture in Topeka, KS seeks a Content Marketing Manager to drive multi-channel campaigns and convert interest into invoices. Leverage CRO, localization, and email sequences to win buyers in the Topeka market.

You will mentor colleagues, collaborate cross-functionally, and use tools like Hreflang Localization and Mailchimp to optimize campaigns. Equity participation and leadership mentorship are offered.