Technical SEO/GEO Manager

Authority Brands; Georgia; On-site; USD 90,000 - 130,000; Full time

Job summary

Authority Brands seeks a Technical SEO/GEO Manager to lead our technical SEO strategy across brand websites, focusing on AI-first readiness and performance across crawlability, schema, and tagging.

You will collaborate with content and development teams to optimize for human readers and AI models, improve Core Web Vitals, and drive measurable SEO results with Data Studio reporting and analytics.

Qualifications

• 4+ years of technical SEO experience.
• Familiarity with AI search platforms and emerging optimization techniques.
• Experience with Google Tag Manager, Google Analytics and Data Studio.
• Proficient in Semrush, Ahrefs, Screaming Frog, and Copilot or Claude.
• Franchise and/or home service marketing experience preferred.
• Strong analytical and problem-solving skills.
• Self-motivated, energetic, and results-oriented.
• Excellent written and verbal communication skills.

Responsibilities

• Conducts ongoing technical SEO audits across consumer brand websites and prioritizes crawlability, indexation, site architecture, internal linking and sitemaps.
• Owns implementation and maintenance of structured data and schema markup to maximize rich results and AI citations.
• Monitors brand visibility and leads across traditional and AI-generated search; tracks AI share of voice across LLMs.
• Serves as internal authority on AI search readiness; guides AI-first strategy.
• Partners with content and web teams to ensure copy is structured for humans and AI comprehension, with clear entities and sources.
• Oversees Core Web Vitals and page experience; improves LCP, CLS, and INP with web teams.
• Manages Google Tag Manager and tagging infrastructure; coordinates with analytics for accurate reporting.
• Manages Data Studio reports for brand teams; analyzes data to identify trends and opportunities.

Skills

Technical SEO

AI search platforms

Google Tag Manager

Google Analytics

Data Studio

Semrush

Ahrefs

Screaming Frog

Copilot/Claude

Tools

Google Tag Manager

Google Analytics

Data Studio

Semrush

Ahrefs

Screaming Frog

Copilot

Claude

Job description

The Technical SEO/GEO Manager is a critical member of the SEO and website operations team, responsible for ensuring our brand websites are technically sound, measurably performant, and positioned to win in both traditional search and emerging AI-powered search experiences. This role leads Authority Brands’ readiness for an AI-first search landscape, working across all brands to establish and execute a forward-thinking technical SEO strategy.

Responsibilities

• Conducts ongoing technical SEO audits across all consumer brand websites, ensuring key content is accessible to search bots and AI crawlers by identifying and prioritizing issues related to crawlability, indexation, site architecture, internal linking and sitemaps.
• Owns the implementation and ongoing maintenance of structured data and schema markup (LocalBusiness, FAQPage, Review, Service, BreadcrumbList, etc.) to maximize rich result eligibility and AI citation opportunities.
• Monitors and reports on brand visibility and leads across both traditional organic search and AI-generated responses (ChatGPT, Google’s AI Mode, Gemini, etc.); establishes frameworks for tracking AI share of voice and brand representation across LLMs.
• Serves as the internal authority on AI search readiness, monitoring evolving AI search behavior, algorithm changes, and platform updates, and guiding the organization’s transition to an AI-first search strategy.
• Partners with content teams and website partners to ensure copy is structured for human readers, SEO best practices, and AI comprehension, with attention to entity clarity, authoritative sourcing, and answer-ready formatting.
• Oversees Core Web Vitals and page experience signals; partners with web development teams to drive measurable improvements in Largest Contentful Paint (LCP), Cumulative Layout Shift (CLS), and Interaction to Next Paint (INP).
• Manages Google Tag Manager and website tagging infrastructure; coordinates with web development and analytics teams on tagging standards, QA processes, and analytics configuration across brand teams to ensure reporting accuracy.
• Manages Data Studio reports and shares them with brand teams monthly, configuring data sources to track SEO and AI search performance; analyzes and visualizes the data to uncover trends, opportunities, and risks and translates insights into actionable recommendations.
• Serves as the in-house subject matter expert for technical SEO, website tracking, and AI search readiness, partnering with brand marketing teams and website partners to develop and maintain a roadmap for continuous improvement.

Qualifications

• 4+ years of technical SEO experience
• Familiarity with AI search platforms and emerging optimization techniques
• Experience with Google Tag Manager, Google Analytics and Data Studio.
• Proficient in Semrush, Ahrefs, Screaming Frog, and Copilot or Claude
• Franchise and/or home service marketing experience preferred
• Strong analytical and problem-solving skills
• Self-motivated, energetic, and results-oriented
• Excellent written and verbal communication skills