Technical Sales Representative

Holley Performance; Bowling Green (KY); On-site; USD 36,000 - 42,000; Full time

Benefits offered by this job

Healthcare benefits

401(k) with company match

Paid time off and holidays

Employee discounts on brand products

Job summary

Holley Performance in Bowling Green, KY, seeks a Technical Sales Representative to deliver world-class customer service and technical support across all Holley brands. The role blends sales with technical problem-solving for automotive enthusiasts.

You will answer product questions, assist customers through the sale process, and report issues to product teams while contributing ideas for new products. Base salary starts at $36,088 with commission potential to exceed $40,000.

Qualifications

• High school diploma or equivalent preferred.
• ASE or vocational certificate or 2-year automotive degree is a plus.
• Computer skills include word processing and spreadsheet knowledge.
• Excellent communication skills (verbal and written) required.
• Bi-lingual English/Spanish a plus but not required.

Responsibilities

• Provide world class customer service.
• Answer customer product and technical questions.
• Assist customers through the sale process.
• Document and report technical or quality issues to product teams.
• Provide suggestions for new products.

Skills

Excellent communication skills

Automotive enthusiasm

Bi-lingual (English/Spanish) a plus

Willingness to travel

Education

High school diploma or equivalent

ASE certificate or vocational certificate or 2-year automotive degree

Tools

Word processing

Spreadsheets

Job description

If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process.

Technical Sales Representative

Full Time KY - BG - Fuel Station, Bowling Green, KY, US

2 days ago Requisition ID: 1802

Job Description

Holley, a leader in automotive aftermarket products, has an immediate opening for a Technical Sales Representative in office at our Bowling Green, KY Headquarters.

This position is responsible for providing world class customer service and technical support to Holley customers across all Holley brands which include Holley, Holley EFI, Hooker, NOS, Earl’s, Quick Fuel, Flowtech , Mr. Gasket, Hays, Quick Time, Lakewood, Demon, Flowmaster, B&M, Hurst and Weiand brands. The selected candidate will spend most of his/her time selling our products, answering product questions as well as resolving technical issues. Prior experience working with cars/trucks as well as any sales or customer service skills is preferred.

Annual base salary $36,088 plus commission earnings. Salary plus average commission earnings could lead upwards of $40,000 or more.

Key Job Elements

• Provide world class customer service
• Answer customer product questions and technical questions
• Assist customers through the sale process
• Document and report technical or quality issues to product teams
• Provide suggestions for new products

Position Requirements

• Be an automotive enthusiast with some technical experience.
• High school diploma or equivalent preferred.
• An ASE certificate or vocational certificate or 2-year degree in an automotive field (a plus)
• Computer skills required include word processing and spreadsheet knowledge.
• Must have excellent communication skills (verbal and written).
• Bi-lingual (English/Spanish) a plus but not required.
• Some travel required (approx. 4 weekends per year) to attend automotive events/races.

Why You’ll Love Working at Holley

At Holley, we’re more than a performance parts company—we’re a community of enthusiasts, innovators, and problem-solvers. We offer a competitive benefits package and a culture that values both performance and people.

• Competitive medical, dental, and vision coverage starting day one.
• 401(k) with company match
• Paid time off and 9 paid holidays
• Employee Assistance Program (EAP)
• Company-paid life and short-term disability insurance
• Employee discounts on Holley Performance Brands products, events, and partnerships
• Education Assistance program

Holley is an Equal Opportunity Employer committed to building a diverse and inclusive workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, veteran status, disability, or any other legally protected status.

If you require assistance or accommodation due to a disability during the application process, please contact Human Resources.