Technical Product Marketing Manager IC2 IC3

Promote Project; California (MO); Remote; USD 95,000 - 127,000; Full time

Job description

Technical Product Marketing Manager IC2 IC3

Location

Remote - United States or Canada

Description

Why this job is exciting

As a Technical Product Marketing Manager at Sourcegraph, you will become an expert in one of the hottest current market opportunities: generative AI for developer tools. This is a competitive space, and Product Marketing’s role to define our product narrative and deliver crisp content is critical to our success. If you’re interested in working in the intersection of generative AI, dev tools, and Marketing (messaging, storytelling, and sales enablement), then this role is for you.

In this role, you’ll work collaboratively with Marketing, Product, Engineering, and Sales teams. You will represent the voice of the customer within Sourcegraph, and you’ll establish a tight feedback loop between Sales, Product, and Marketing. Your understanding of our products and the feedback of our customers will inform our marketing strategy and the content we create in the generative AI space.

You will be a key content creator within the Marketing team and focus deeply on our enterprise customers. You will create blogs, whitepapers, technical reports, and slide decks for marketing and sales support. You will also craft demo flows, talk tracks, and webinar content that highlight our product’s strengths and lean into trends and use cases for generative AI.

This role has lots of potential to deepen our company’s understanding of generative AI and our brand in the space. This person will be strategic in how they help build our product narrative. This role will also be tactical, and we will look to this Technical PMM to help us move quickly and create content to help grow developers’ love for and awareness of Cody every week, particularly among the enterprise segment.

Responsibilities

Within one month, you will…

• Become an expert on our product (Cody), including its strengths and limitations.
• Begin researching new use cases for Cody, including through customer calls, to bring new insights back to the Marketing team.

Within three months, you will…

• Regularly join customer calls and calls with the Sales team.
• Report learnings and insights back to the Marketing team in weekly team check-ins.
• Publish several deeply technical blog posts that unpack use cases and best practices for using generative AI for code.
• Begin work on a larger research report pertaining to trends in our industry.

Within six months, you will…

• Publish an industry trends & research report.
• Build out content for, and present in, webinars for our prospects.
• Deliver best practices resources to the Sales and Customer Engineering teams.

Within one year, you will…

• Establish a formal feedback loop process between Sales, Marketing, and Product teams.
• Consistently deliver high-quality content materials that delight developers and speak to an enterprise audience.
• Create and maintain a demo flow and talk track for Cody that is commonly used by sellers in the field and marketers at trade shows.
• Contribute to the website (sourcegraph.com), and work with the rest of the Product Marketing team to build out new webpages using your learnings on product use cases.

About You

You have a technical background and a passion for working with customers and understanding the go-to-market strategy side of a business. You also have a strong interest in generative AI and its applications and are excited to do research in the area. You’re a natural storyteller with strong communication skills and an interest in B2B technology or dev tools.

Must Haves:

• You enjoy writing and consider yourself a strong writer.
• You have some experience with code.
• You’re excited about a high-agency role.
• You’ve worked in an environment serving enterprise customers.
• You’re ready to roll up your sleeves and do both strategic and tactical work.

Nice to Haves:

• You have 3-5 years of work experience in technical marketing or another customer-facing role.
• You’ve worked in B2B SaaS or a dev tools company.
• You’ve built technical content or collateral to support a sales team.
• You’re excited to work in a startup.

Compensation

The target compensation for this role is $95,256.00 - $126,800 USD. In addition to our cash compensation, we offer equity and generous perks & benefits.

Interview Process

We expect the interview process to take 4.75 hours in total. The process includes initial conversations, team interviews, and a final interview stage.