Technical Marketing Analyst

KellyMitchell Group; New York (NY); On-site; USD 34,000 - 51,000; Full time

Benefits offered by this job

Medical, Dental, & Vision Insurance

Employee-Owned Profit Sharing (ESOP)

401K offered

Job summary

KellyMitchell Group in New York, NY is seeking a Technical Marketing Analyst to join our data-driven marketing team. You will develop automation, build dashboards, and translate complex data into actionable insights for cross-functional partners.

The role emphasizes SQL, Python, Tableau/Looker, and AI-powered reporting. You will shape customer segmentation and marketing mix analyses, delivering executive-ready visuals and narratives.

Qualifications

• 5+ years of professional experience in marketing analytics or data-related fields.
• Comfortable working with AI-powered tools.
• Strong SQL skills and data storytelling.
• Familiarity with generative AI applications in reporting or BI.

Responsibilities

• Support automation and scalable analytics solutions as the team matures.
• Create charts, dashboards, infographics to communicate trends to a broad audience.
• Assist in automated workflows for data collection, transformation, and reporting.
• Conduct ad-hoc analyses to answer strategic business questions for cross-functional teams.
• Partner with stakeholders to uncover optimization opportunities.
• Leverage analytics to support data-driven marketing and content strategy decisions.
• Provide insights on customer segmentation and behavioral trends to identify retention and upsell opportunities.
• Stay informed on analytics best practices and tools.

Skills

Marketing analytics

SQL

AI-powered tools

Data visualization

Python

Experience with streaming services

Digital marketing analytics

Executive reporting

Tools

Tableau

Looker

Python

SQL

AWS QuickSight

Job description

Job Summary Our client, a leading Media & Entertainment provider, is seeking a Technical Marketing Analyst to join their team! This position is located in New York, NY.

Core Responsibilities

• Support the development of automation and scalable analytics solutions as the MPA team matures, helping to bridge current gaps and accelerate the team’s evolution toward a more advanced data-driven function
• Create visually engaging and insightful charts, dashboards, and infographics that communicate complex trends and data-driven narratives to a wide audience
• Assist in implementing and managing automated workflows for data collection, transformation, and reporting to reduce manual work and ensure timely, accurate insights
• Conduct focused, ad-hoc analyses to answer strategic business questions and support cross-functional teams including marketing, finance, and analytics
• Partner with internal stakeholders to uncover opportunities for optimization
• Leverage analytical findings to support data-driven marketing and content strategy decisions
• Provide insights on customer segmentation and behavioral trends to identify retention and upsell opportunities
• Stay informed on analytics best practices, tools, and competitive benchmarks to bring innovative approaches to the MPA team

Required Skills/Experience (Must-Haves)

• 5+ years of professional experience in marketing analytics or a data related fields
• Comfortable working with AI-powered tools
• Strong SQL skills
• Familiarity with generative AI applications in reporting, analytics, or business intelligence is highly desirable
• Curiosity and willingness to adopt new AI-driven workflows will be important for success
• Proficiency in data analysis and reporting tools such as SQL, Tableau, Looker, Python, AWS/Quicksight
• Prior experience in marketing analytics or working with a streaming service
• Experience working with digital marketing organizations
• Experience working with Marketing Mix Models
• Programming knowledge in Python or SQL
• Experience with large-scale data analysis and querying large datasets
• Hands-on experience with Tableau or similar data visualization/reporting platforms
• Experience building executive-level reporting and dashboards
• Ability to transform data into a compelling business narrative, both through presentations and written communications

Preferred Skills/Experience (Nice-to-Haves)

• Prior experience in Marketing Analytics
• Candidates from either Marketing or Finance environments would be strong fits
• Forecasting, reporting, and performance-measurement experience are valuable
• Candidates with solid big data expertise can learn the marketing-specific aspects if needed
• Advanced excel knowledge (sumifs, index-match, macros)

Key Competencies & Behaviors

• Ability to work independently and collaboratively in a fast-paced environment
• Detail-oriented with a high level of accuracy
• Strong analytical skills with the ability to interpret complex data sets

Work Environment

Location: New York, NY Role supports a highly visible project with involvement from the CMO organization The team is currently using Amazon Q for AI-powered reporting and analytics

Compensation & Benefits

• Pay Range: The approximate pay range for this position is between $25.00 and $37.00.
• Please note that the pay range provided is a good faith estimate.
• Final compensation may vary based on factors including but not limited to background, knowledge, skills, and location.
• We comply with local wage minimums.
• Medical, Dental, & Vision Insurance Plans
• Employee-Owned Profit Sharing (ESOP)
• 401K offered

About KellyMitchell

At KellyMitchell, our culture is world class. We’re movers and shakers! We don’t mind a bit of friendly competition, and we reward hard work with unlimited potential for growth. This is an exciting opportunity to join a company known for innovative solutions and unsurpassed customer service. We're passionate about helping companies solve their biggest IT staffing & project solutions challenges. As an employee-owned, women-led organization serving Fortune 500 companies nationwide, we deliver expert service at a moment's notice.

Marketing Disclosure

By applying for this job, you agree to receive calls, AI-generated calls, text messages, or emails from KellyMitchell and its affiliates, and contracted partners. Frequency varies for text messages. Message and data rates may apply. Carriers are not liable for delayed or undelivered messages. You can reply STOP to cancel and HELP for help. You can access our privacy policy at https://www.careers.kellymitchell.com/privacy-policy [142975]