Team Lead, Sales Engineering

Triple Whale ?; Raleigh (NC); Hybrid; USD 140,000 - 210,000; Full time

Job summary

Triple Whale is seeking a Lead Sales Engineer to drive technical strategy and close large opportunities. You will lead three SEs while personally handling the most challenging deals, balancing field work with team leadership.

You will coach, define SE workflows, and ensure rigorous discovery, demos, and pre-sale promises. A strong background in SQL, marketing attribution, and Shopify ecosystems is essential for success.

Qualifications

• 6+ years in sales engineering or technical pre-sales roles.
• Experience coaching or mentoring SEs.
• Fluent SQL and marketing attribution knowledge (pixel-based, multi-touch, MMM).
• Based in the New York City area.
• Shopify ecosystem depth including headless/non-Shopify implementations.

Responsibilities

• Run technical discovery, POCs, and demos on large, competitive deals.
• Take escalations on technical and competitive objections from the team.
• Coach three SEs with regular 1:1s and structured call reviews.
• Define and document SE processes, discovery standards, and handoffs.
• Hire and ramp SEs as the team grows.
• Own the accuracy of pre-sale promises; coordinate with Solutions Architecture.

Skills

Sales engineering

Coaching/Mentoring SEs

Process building

SQL fluency

Marketing attribution knowledge

Negotiation/objection handling

Tools

Shopify ecosystem

Headless Shopify

Job description

What Do We Do?

Triple Whale is the AI operating system built for modern ecommmerce. We help you see what's actually working in your business, what's not, and what to do next. Then we take action for you - pausing the underperforming ad, generating the next batch of creative, flagging the inventory risk before it bites. We pull every signal in your business into one place, and put it on the most trusted measurement foundation in the industry. And on top of that, we give you the most actionable AI in commerce - Moby 2 - letting you tap any LLM you want, grounded in the full context of your business. Moby 2 doesn't just surface insights, it executes decisions for you, with automations that make the rest of your stack smarter. The result: more than 60,000 brands like Pressed Juicery, OUAI, and True Classic turn mountains of complex data into actions that actually grow profit, at a speed and scale that is not humanly possible.

The Role

Lead Triple Whale's Sales Engineering team while still carrying your own deals. You'll manage three SEs - coaching, call reviews, development - and personally own the hardest technical opportunities in the team's book. Roughly half your time in the field, half leading the team.

What You'll Do

• Run technical discovery, POCs, and demos on your own deals - typically the largest and most competitively contested.
• Take escalations from the team on technical and competitive objections they can't close out.
• Coach three SEs: recurring 1:1s, structured call reviews against our frameworks, and a clear development plan for each.
• Define and document how SE works here: when an SE engages a deal, what a POC requires to start and what "passed" means, discovery standards before a demo, and what a clean handoff to Solutions Architecture contains.
• Hire and ramp SEs as the team grows.
• Own the accuracy of what your team promises pre-sale. Solutions Architecture has to build it.

What Success Looks Like

• Conversion through the technical evaluation stage, on your deals and across the team.
• Shorter cycle times on SE-supported deals.
• What gets promised pre-close holds up post-close.
• A documented SE process the whole team actually follows.
• Three SEs measurably better than when you started.

Requirements

• 6+ years in sales engineering, solutions consulting, or a similar technical pre-sales role.
• Experience coaching or mentoring other SEs - formal management title not required, but you need to have raised someone else's game before.
• Track record of building process, not just following it: POC criteria, discovery standards, handoff requirements, review cadences you put in place that stuck.
• Working SQL fluency.
• Hands-on experience with marketing attribution - pixel-based, multi-touch, or MMM.
• Comfortable telling a customer we haven't built something, and telling a rep their deal isn't as strong as they think.
• Based in the New York City area.
• Nice to Have E-commerce or DTC background - MER, CAC, contribution margin, payback.
• Competitive experience.
• Shopify ecosystem depth, including headless or non-Shopify implementations.
• Formal people-management experience.

Our Values

• We Are Customer Obsessed : From our mission to every detailed project, everything we do is designed to create a positive impact for our customers.
• We Move (Very!) Quickly : The speed at which we work, iterate, and deliver value is our most competitive advantage.
• We Are Trustworthy : Candor, directness, and honest communication helps us learn, grow and improve so we can win together.
• We Are Curious : We extend beyond our comfort zone and ask questions that guide us towards new, creative, and bold paths.
• We Act Like A Mensch : We act with honor, integrity and empathy, and have deep respect for our customers and each other.

Base Compensation Range: $XX,000-$XXX,000 Our compensation ranges are set using benchmarks from growth-stage companies and factor in function, level, and location so everything stays balanced and competitive. The range listed on each job posting reflects the minimum and maximum target salary across all U.S. locations.

Triple Whale is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Join Us in Making Waves

If you're looking for more than just a job and want to be part of a movement reshaping the future of Ecommerce, Triple Whale is the place for you. We're on the lookout for driven, curious, and creative individuals ready to thrive in a fast-paced environment.