Supervisor, Paid Social

Publicis Groupe; Chicago (IL); On-site; USD 75,000 - 108,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

401K

Paid time off

Parental leave

Job summary

Publicis Groupe seeks a highly skilled Media Supervisor, Paid Social to lead data-driven social campaigns across major platforms. You will manage a team of direct reports, drive program strategies, and partner with cross-functional groups to deliver high-impact work for top clients.

The role requires 5-7+ years in media planning/buying or ad operations, plus 2+ years hands-on self-serve platform experience and familiarity with API partners (Brand Networks, 4C, Kinetic Social).

Qualifications

• Bachelor's degree required.
• 5-7+ years of experience in media planning/buying or ad operations preferred.
• 2+ years of hands-on experience working in self-service capacity within social platforms (API UIs).
• Experience with API partners (Brand Networks, 4C, Kinetic Social) and with Facebook/Instagram, Twitter, or LinkedIn platforms.

Responsibilities

• Oversee development of paid social program strategies and analysis for clients, aligning with other teams.
• Guide and manage relationships between teams and clients to deliver high-quality work.
• Partner with Media Planning, Social Strategy, and Strategy & Analytics to understand paid social role within larger campaigns.
• Run paid media in API partner platforms and in social platforms; QA campaign setup and trafficking.
• Stay updated on new ad products and technology; translate them to business goals.
• Utilize real-time data and campaign learnings to optimize campaigns.

Skills

Cross-functional collaboration

Project management

Excel

Strong communication

Analytical mindset

Strategic thinking

Adaptability

Team leadership

Client relationship management

Education

Bachelor's Degree

Tools

Brand Networks

4C

Kinetic Social

Facebook/Instagram

Twitter

LinkedIn

Job description

Company Description

Present in over 100 countries and employing nearly 80,000 professionals, Publicis Groupe is the third largest communications group in the world. Publicis Groupe is listed on the Euronext Paris [FR0000130577] and is part of the CAC 40 index. Active across the entire value chain, Publicis Groupe offers its major clients a transversal, unified and fluid model allowing them access to all the Groupe’s tools and expertise around the world through the mantra "The Power of One."

Overview

As social media continues to take a greater share of consumers’ time, and ad spend is increasing rapidly, so is Digitas’ world class team of paid social specialists. You’ll be part of a team that’s keeping a pulse on the constantly evolving social media landscape, where new features and advertising opportunities are popping up daily. To help with this, we’re looking for an outstanding Media Supervisor, Paid Social – someone who has who has a passion in equal parts for both data & analytics and the world of social media. You’ll be responsible for working across all social platforms to plan, implement, manage and optimize data-driven campaigns. Additionally, this role works closely with the national Paid Social practice to constantly track the market, evaluate new opportunities, create training materials, and vet new social/messaging Platforms and API Partners (PMDs/FMPs). As Media Supervisor, Paid Social, you’ll manage a team of direct reports that are implementing our clients’ paid social activities, while also getting your hands dirty ensuring flawless execution and inspiring strategy.

Responsibilities

• Overseeing development of paid social media program strategies and analysis for clients, collaborating closely with other Media practices, Account, Creative, Social Strategy and Measurement teams to ensure that work is strategically aligned and on brief
• Expertly guiding and managing relationships between teams and clients to consistently deliver high-quality, inspiring work and grow our business
• Partner with Media Planning, Social Strategy, and Strategy & Analytics groups to understand the role of paid social within the larger paid media campaign, as well as the organic social strategy.
• Flawlessly run paid media in API partner platforms and directly in social platforms. Responsible for QA’ing campaign setup and trafficking.
• Stay up to date on new ad products and technology advancements, understanding how to translate them to deliver on business goals and how they work with your media plan.
• Demonstrate deep knowledge of the capabilities of API partners and be able to test and apply them to client/campaign objectives. Foster strong relationships with current platform partners to help influence product roadmaps based on specific client needs.
• Partner with Strategy & Analytics team to use real-time data, testing, and campaign learnings to effectively optimize and manage campaigns.
• Leverage planning and forecasting tools within platforms to inform budgets, bid strategies, and target audiences.
• Work flexible hours to adapt to the real-time nature of the social space. Be available “on call” during non-business hours for posting and optimizing as needed.

Qualifications

• Superior collaboration and teamwork skills; experience working with cross-functional teams
• Effective at project management and ability to re-prioritize while operating within a fast paced environment, while maintaining attention to detail.
• Intermediate to advanced skills in Excel
• Excellent verbal and written communication skills
• The ability to think on your feet, present to clients, and talk knowledgeably about the role of social media
• Understanding of fundamental media metrics and calculations (CTR, CPC, CPM, CPA)
• Positive attitude and able to work independently, as well as part of a team
• Bachelor’s Degree Required
• 5-7+ years of experience in media planning/buying or ad operations preferred
• 2+ years of hands-on experience working in self-service capacity within social platforms. Ideally, candidate will have experience working in both API partner UIs (ex. Brand Networks, 4C, Kinetic Social), as well as in Facebook/Instagram, Twitter and or LinkedIn Platforms.
• 1+ years of team management experience
• Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation.

Additional Information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

• Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.
• Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [e-mail].

All your information will be kept confidential according to EEO guidelines.

Compensation Range: USD $75,050.00 - USD $107,835.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 11/1/2026.