Summer 2027 Internship Program - Audience Intern

Dow Jones & Co.

New York (NY)

Hybrid

USD 25,000 - 30,000

Part time

2 days ago
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Job summary

Dow Jones is seeking a Summer 2027 Audience Intern in New York, NY. The role supports audience monetization initiatives aimed at driving registrant acquisition, engagement, and subscriber conversion, and collaborates on content and product marketing campaigns.

You will learn to use digital marketing tools, audience analytics, and experimentation frameworks to support paywall optimization and registration journey improvements.

Qualifications

  • Basic understanding of digital marketing principles, sales funnels, or digital publishing.
  • Detail-oriented with strong communication, organizational, and time-management skills.
  • Ability to balance multiple projects with competing deadlines and priorities.
  • Strong analytical mindset with an interest in data-driven decision making.

Responsibilities

  • Assist in executing campaigns to drive subscriber acquisition and engagement across Dow Jones properties.
  • Support A/B testing and experimentation to optimize user journeys and paywall placements.
  • Track KPIs, maintain reporting, and provide insights on audience growth and campaign performance.
  • Assist with content selection for marketing campaigns and campaign setup for monthly mid-funnel and lead generation.
  • Collaborate with Acquisition, Marketing Operations, Product, Newsrooms, and Experimentation teams on launches.
  • Conduct competitor analysis and market research on prospect journey best practices.

Skills

Digital marketing fundamentals
Analytical mindset
Cross-functional collaboration
Excel/Sheets proficiency

Education

Undergraduate or graduate degree in Marketing/Communications/Business

Tools

Excel
Google Analytics

Job description

Dow Jones & Co.

Since 1882, Dow Jones has been finding new ways to bring information to the world's top business entities. Beginning as a niche news agency in an obscure Wall Street basement, Dow Jones has grown to be a worldwide news and information powerhouse, with prestigious brands including The Wall Street Journal, Dow Jones Newswires, Factiva, Barron's, MarketWatch and Financial News.

This longevity and success is due to a relentless pursuit of accuracy, depth and innovation, enhanced by the wisdom of past experience and a solid grasp on the future ahead. More than its individual brands, Dow Jones is a modern gateway to intelligence, with innovative technology, advanced data feeds, integrated solutions, expert research, award-winning journalism and customizable apps and delivery systems to bring the information that matters most to customers, when and where they need it, every day.

Dow Jones, Making Careers Newsworthy

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, or disability status.

EEO/AA/M/F/Disabled/Vets.

Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us at talentresourceteam@dowjones.com. Please put “Reasonable Accommodation in the subject line.

NYC - 1211 Ave of the Americas

Part time

Job_Req_55881

Job Description

Summer 2027 Internship - Audience Intern

Application Deadline: November 13, 2026

We encourage you to submit your application as early as possible, as internship applications are reviewed on a rolling basis.

AMER Internship Dates: June 7, 2027 - August 13, 2027

(You must be available to work full-time, in-office during this period.)

About Our Internship Program

Dow Jones Internship Program is a 10-week summer experience designed to give students real exposure to how . Our interns work on meaningful projects alongside our teams, gaining hands‑on skills that make an impact on the business.

We believe the best way to learn is by doing - that's why you'll be paired with a mentor, connected with senior leaders, and included in professional development sessions. You'll also join a diverse global intern community, sharing experiences and building networks that last beyond the program.

Our goal is to provide a supportive, engaging, and fun environment where your work feels valued and your growth comes first. Check out our Dow Jones Internship Program page to learn more and hear directly from past interns about their journeys. At Dow Jones, you'll have the chance to start your career in an environment where collaboration, trust, and impact come first.

About the Role

The Audience intern assists with audience monetization initiatives aimed at driving registrant acquisition, engagement, and subscriber conversion, as well as content and product marketing campaigns, across Dow Jones media properties. You will learn to leverage digital marketing tools, audience analytics, and experimentation frameworks to support paywall optimization, registration journey enhancements, and data‑driven marketing campaigns.

The role is based in New York, NY, and requires three days per week of in‑office presence (Tuesday-Thursday).

This internship is embedded within the Consumer Subscriptions Audience Growth & Monetization team and provides cross‑functional exposure to teams across the organization (Acquisition, Marketing Operations, Product, etc.).

You Will
  • Assist in executing and QAing paywall, monetization, and registration funnel initiatives across Dow Jones media properties to drive subscriber acquisition.
  • Support A/B testing and experimentation to optimize user journeys, paywall placements, and overall funnel performance, and to drive growth within prospect pools.
  • Track KPIs, maintain always‑on reporting, and provide actionable data insights on audience growth, conversion behavior and campaign performance.
  • Assist with selection of content to be utilized across marketing campaigns.
  • Assist with campaign set up for monthly mid‑funnel and lead generation marketing campaigns
  • Collaborate cross‑functionally with Acquisition, Marketing Operations, Product, Newsrooms, and Experimentation teams on project launches.
  • Conduct competitor analysis and market research on prospect journey best practices and emerging acquisition technologies.
You Have
  • Pursuing an undergraduate or graduate degree in Marketing, Communications, Business, or a related field.
  • Basic understanding of digital marketing principles, sales funnels, or digital publishing.
  • Detail‑oriented with strong communication, organizational, and time‑management skills.
  • A demonstrated ability to balance multiple projects with competing deadlines and levels of priority.
  • Strong analytical mindset with an interest in leveraging data to drive business decisions.
  • Proactive problem solver skilled at identifying issues and proposing solutions.
  • Proficiency with Excel or Google Sheets for data manipulation and analysis.
  • Excellent cross‑functional collaboration, interpersonal, communication, and presentation skills.
  • Curiosity about digital audience behavior, UX, and subscription growth strategies.
Program Eligibility
  • Enrollment in a 4-year undergraduate degree program
  • Graduating in Dec 2027 - July 2029 (U.S.)
  • Does not require sponsorship for employment visa status (now or in the future) in the country where applying.
About Dow Jones

Dow Jones is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events. Dow Jones has produced unrivaled quality content for more than 130 years and today has one of the world's largest newsgathering operations globally.

It is home to leading publications and products including the flagship Wall Street Journal, America's largest newspaper by paid circulation; Barron's, MarketWatch, Mansion Global, Financial News, Dow Jones Risk & Compliance and Dow Jones Newswires. Dow Jones is a division of News Corp (Nasdaq: NWS, NWSA; ASX: NWS, NWSLV).

Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status or any other protected characteristic under applicable law. EEO/Disabled/Vets

Reasonable Accommodation

We are committed to providing reasonable accommodation for qualified individuals with disabilities in our job application and/or interview process. If you need assistance or accommodation in completing your application or participating in an interview due to a disability, email us at talentresourceteam@dowjones.com. Please put "Reasonable Accommodation" in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.

Please refer to the privacy notice at the bottom of this page for submitting any data access, deletion, or other data subject rights requests, where permitted under your local laws and regulations.

Business Area

Dow Jones - Marketing

Job Category

Administration, Facilities & Secretarial

Union Status

Non-Union role

Base Pay Range

-

  • We're committed to offering competitive and flexible compensation to attract top talent. This pay range reflects our good faith estimate for the role and may vary based on a candidate's experience, skills, location, and other relevant factors.
  • For bonus‑eligible roles, targets are determined based on multiple considerations, including market benchmarks and individual contributions.
  • For benefits‑eligible roles, we offer a comprehensive and competitive benefits package covering health, retirement, wellbeing, and more, along with optional benefits to meet the diverse needs of our employees.
About_Us

Since 1882, Dow Jones has been finding new ways to bring information to the world's top business entities. Beginning as a niche news agency in an obscure Wall Street basement, Dow Jones has grown to be a worldwide news and information powerhouse, with prestigious brands including The Wall Street Journal, Dow Jones Newswires, Factiva, Barron's, MarketWatch and Financial News.

This longevity and success is due to a relentless pursuit of accuracy, depth and innovation, enhanced by the wisdom of past experience and a solid grasp on the future ahead. More than its individual brands, Dow Jones is a modern gateway to intelligence, with innovative technology, advanced data feeds, integrated solutions, expert research, award‑winning journalism and customizable apps and delivery systems to bring the information that matters most to customers, when and where they need it, every day.

Dow Jones, Making Careers Newsworthy

Since 1882, Dow Jones has been finding new ways to bring information to the world's top business entities. Beginning as a niche news agency in an obscure Wall Street basement, Dow Jones has grown to be a worldwide news and information powerhouse, with prestigious brands including The Wall Street Journal, Dow Jones Newswires, Factiva, Barron's, MarketWatch and Financial News.

This longevity and success is due to a relentless pursuit of accuracy, depth and innovation, enhanced

Equal employment opportunity, including veterans and individuals with disabilities.

PI287571619

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