Subscription Experimentation Intern — Summer 2027

Dow Jones & Co.; New York (NY); On-site; USD 30,000 - 36,000; Part time

Job summary

Dow Jones invites applications for the Summer 2027 Internship - Subscription Experimentation Intern. As an Experimentation Intern, you will help understand reader behavior and optimize the subscription journey through testing. You’ll design, track, and evaluate A/B and multivariate tests across our brands, including The Wall Street Journal, Barron's, and MarketWatch.

Role based in NYC with in-office days. This 10-week program pairs you with a mentor, exposes you to senior leaders, and includes

Qualifications

• Coursework or foundational knowledge of experimentation principles (hypothesis testing, A/B testing concepts, or statistical significance).
• Basic foundational knowledge of SQL and data visualization tools (e.g., Tableau).
• Exposure to or strong interest in learning experimentation and paywall platforms
• Proficiency with Excel or Google Sheets for data manipulation and analysis.
• Ability to synthesize experimental data into clear, easy-to-understand recommendations for non-technical stakeholders.
• High attention to detail and a strong commitment to data integrity.
• Curiosity about digital audience behavior, user experience, and subscription growth strategies.

Responsibilities

• Research industry trends and evaluate competitor tactics to pitch your own test ideas, seeing your hypotheses evolve from an initial concept into a live digital experiment.
• Manage the end-to-end experiment pipeline by setting up cross-platform automations that keep tests moving smoothly from backlog grooming to real-time status updates.
• Build out a smart, data-rich experiment repository that maps test results to specific site features and conversion levers to easily calculate win rates and overall CVR impact.
• Partner with analysts to monitor live A/B and multivariate tests, diving into behavioral data and user funnels to uncover what drives readers to subscribe.
• Translate complex experiment results and performance dashboards into clear, exciting takeaways for cross-functional partners in Product, Engineering, and the Newsroom.

Skills

Experimentation principles

Data storytelling

Attention to detail

Curiosity about audience behavior

Education

Bachelor's degree in a quantitative field

Tools

SQL

Tableau

Job description

Dow Jones invites applications for the Summer 2027 Internship - Subscription Experimentation Intern. As an Experimentation Intern, you will help understand reader behavior and optimize the subscription journey through testing. You’ll design, track, and evaluate A/B and multivariate tests across our brands, including The Wall Street Journal, Barron's, and MarketWatch.

Role based in NYC with in-office days. This 10-week program pairs you with a mentor, exposes you to senior leaders, and includes