Student CMO: Campus Marketing & Social Lead

Barnes & Noble Education; Conway (SC); On-site; USD 17,000 - 25,000; Part time

Job summary

The Coastal Carolina University campus bookstore is seeking a driven undergraduate student to join our team as a Student CMO (Campus Marketing Officer – Marketing Intern) for the 2026–2027 academic year. This hands-on role builds real-world marketing experience, from creating social content to promoting bookstore events and student initiatives.

You’ll gain exposure to digital marketing, brand strategy, content creation, and experiential marketing within a fast-paced retail setting, collaborating

Qualifications

• Undergraduate student at Coastal Carolina University majoring in Marketing, Business, Communications, or a related field.
• Strong communication and storytelling skills with an eye for engaging content.
• Passion for social media, branding, and campus engagement.
• Organized, detail-oriented, and able to manage multiple projects.
• Self-starter who can work independently and in teams.
• Familiarity with Canva or Adobe Creative Suite is a plus.
• Previous marketing/retail/campus involvement is helpful but not required.
• Commitment for at least 6 months; full academic year preferred.

Responsibilities

• Create engaging social media and digital content for platforms like Instagram, Facebook, and LinkedIn.
• Help plan and execute student-focused marketing campaigns, promotions, and events.
• Support experiential marketing efforts including author visits, bookstore activations, giveaways, and student programs.
• Research marketing trends and help identify new ways to connect with students and grow engagement.
• Collaborate with bookstore leadership and campus partners on creative campaigns and special projects.
• Assist with marketing strategy development and brand-building initiatives.
• Support additional marketing and promotional efforts as needed.

Skills

Social media content creation

Branding

Campus engagement

Communication skills

Education

Undergraduate student

Marketing major

Communications major

Tools

Canva

Adobe Creative Suite

Job description

The Coastal Carolina University campus bookstore is seeking a driven undergraduate student to join our team as a Student CMO (Campus Marketing Officer – Marketing Intern) for the 2026–2027 academic year. This hands-on role builds real-world marketing experience, from creating social content to promoting bookstore events and student initiatives.

You’ll gain exposure to digital marketing, brand strategy, content creation, and experiential marketing within a fast-paced retail setting, collaborating