Strategic Product Marketing Manager — SaaS Growth

Business & Legal Resources; Old Saybrook (CT); On-site; USD 75,000 - 100,000; Full time

Job summary

Business & Legal Resources is looking for a Product Marketing Manager in Old Saybrook, Connecticut. This role serves as a vital link between product, sales, and marketing, ensuring that offerings are effectively launched and aligned with customer needs.

The ideal candidate will have 3-5 years in product marketing within B2B SaaS, demonstrating a proven ability to develop messaging frameworks, create content, and execute campaigns. If you are passionate about driving product adoption and collaboration, this could be your next opportunity.

Qualifications

• 3-5 years in product marketing or full-stack management, preferably in B2B SaaS.
• Excellent writing and communication skills with a strong eye for visual storytelling.
• Experience driving measurable adoption and retention of SaaS products.

Responsibilities

• Develop compelling product messaging and value propositions.
• Lead go-to-market efforts for new products and features.
• Create sales tools and support sales teams with high-impact content.
• Conduct competitive analysis and maintain buyer journey insights.

Skills

Product messaging frameworks

Content creation

Cross-functional collaboration

Data-driven decision-making

Education

Bachelor's Degree

Job description

Business & Legal Resources is looking for a Product Marketing Manager in Old Saybrook, Connecticut. This role serves as a vital link between product, sales, and marketing, ensuring that offerings are effectively launched and aligned with customer needs.

The ideal candidate will have 3-5 years in product marketing within B2B SaaS, demonstrating a proven ability to develop messaging frameworks, create content, and execute campaigns. If you are passionate about driving product adoption and collaboration, this could be your next opportunity.