Strategic Product Marketing Manager — Remote (Fintech)

FINBOA Inc; Houston (TX); Remote; USD 104,000 - 134,000; Full time

Benefits offered by this job

Simple IRA with Company Matching

Bonus based on performance

Competitive salary

Dental insurance

Health insurance

Opportunity for advancement

Paid time off

Training & development

Vision insurance

Wellness resources

Job summary

FINBOA Inc. is seeking a strategic Product Marketing Manager to shape positioning, launches, and differentiation of fintech solutions. You will bridge Product, Sales, Marketing, and leadership to translate complex capabilities into customer value and equip client-facing teams with compelling content.

You will own GTM planning, create competitive intelligence, and lead enablement tooling. A remote role with approved-state residency and strong fintech experience is desired.

Qualifications

• 5+ years in product marketing or related SaaS role.
• Experience developing product positioning, messaging and GTM strategies.
• Strong writing and presentation skills.
• Ability translate technical capabilities into business value.
• Experience creating competitive intelligence and sales enablement resources.
• Experience in financial services/fintech preferred.
• Experience with enterprise software/workflow automation a plus.

Responsibilities

• Develop positioning, messaging, and value propositions across FINBOA’s portfolio.
• Lead go-to-market planning for new products, enhancements, and integrations.
• Create competitive battlecards and market intelligence reports.
• Conduct pricing and market research for pricing/packaging decisions.
• Develop presentations, solution briefs, and enablement tools.
• Train client-facing teams on product positioning and differentiation.
• Collaborate with Product Managers to translate tech into customer value.
• Measure launch performance and product adoption; maintain content library.

Skills

Product marketing

Go-to-market strategy

Writing & presentations

Cross-functional alignment

Competitive intelligence

Fintech/financial services

Enterprise software

Job description

FINBOA Inc. is seeking a strategic Product Marketing Manager to shape positioning, launches, and differentiation of fintech solutions. You will bridge Product, Sales, Marketing, and leadership to translate complex capabilities into customer value and equip client-facing teams with compelling content.

You will own GTM planning, create competitive intelligence, and lead enablement tooling. A remote role with approved-state residency and strong fintech experience is desired.