Strategic Paid Media Manager (Google, Meta, LinkedIn)

Blacksmith Agency LLC; San Diego (CA); Remote; USD 85,000 - 120,000; Full time

Job summary

Blacksmith Agency LLC is seeking an experienced Search Engine Marketing Manager to own paid media for a portfolio of B2B and growing-brand clients. You will own the targeting, budget calls, roadmap, and narrative when clients ask why.

As the strategic voice, you will manage campaigns on Google Ads, Meta, LinkedIn and Microsoft Ads, set budgets, test creatives, and drive ROAS while keeping clients on live calls with clear English.

Qualifications

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.

Responsibilities

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

Skills

Google Ads

Meta Ads

LinkedIn Ads

Microsoft Ads

Tools

GA4

Tag Manager

Pixels

Job description

Blacksmith Agency LLC is seeking an experienced Search Engine Marketing Manager to own paid media for a portfolio of B2B and growing-brand clients. You will own the targeting, budget calls, roadmap, and narrative when clients ask why.

As the strategic voice, you will manage campaigns on Google Ads, Meta, LinkedIn and Microsoft Ads, set budgets, test creatives, and drive ROAS while keeping clients on live calls with clear English.