Strategic Media & Reputation Director

UC Health; Cincinnati (OH); On-site; USD 120,000 - 180,000; Full time

Job summary

UC Health in Cincinnati, OH seeks a seasoned media relations leader to serve as spokesperson and chief communicator. You will shape strategic messages, build relationships with media, and align communications across the system to reinforce UC Health as an academic medicine leader.

The role demands a deep background in public relations within healthcare, excellent leadership, and the ability to guide crisis communications and integrated marketing efforts.

Qualifications

• Bachelor's degree in Public Relations, Communications, Journalism, English, Writing or Marketing.
• 10+ years of Public/Media Relations, Corporate Communications, Marketing, Healthcare Administration and/or similar management experience.
• Experience in an integrated and complex healthcare system is preferred.

Responsibilities

• Advance & manage UC Health’s perception and reputation through strategic communication practices.
• Align and promote initiatives to position UC Health as a leader in academic medicine regionally and nationally.
• Develop relationships with local, regional and national media to advance stories and reputation.
• Proactively plan and align strategic messages and advance them to differentiate UC Health.
• Seek and share stories that bring UC Health's purpose and vision to life.
• Collaborate with the PR team to integrate media relations into marketing plans.
• Lead coordination with local site teams and partners across the system.

Skills

Public/Media Relations

Corporate Communications

Healthcare Administration

Leadership

Stakeholder Management

Crisis Communications

Education

Bachelor's Degree - Public Relations/Communications/English/Marketing

Master's Degree - Public Relations/Communication/Journalism/Healthcare Administration

Job description

UC Health in Cincinnati, OH seeks a seasoned media relations leader to serve as spokesperson and chief communicator. You will shape strategic messages, build relationships with media, and align communications across the system to reinforce UC Health as an academic medicine leader.

The role demands a deep background in public relations within healthcare, excellent leadership, and the ability to guide crisis communications and integrated marketing efforts.