Strategic Marketing Lead, Upstream OR Tech

Johnson & Johnson MedTech; Boston (MA); On-site; USD 122,000 - 213,000; Full time

Benefits offered by this job

Vacation 120 hours per year

Parental Leave 480 hours in one year

Long-term incentive program

Job summary

Johnson & Johnson is seeking a Senior Manager for Upstream Marketing in the DePuy Synthes Navigation Platform. Ideally based in Raynham, MA or Boston, MA, with consideration for other U.S.

locations. The role focuses on defining the strategic roadmap, go-to-market plans, and cross-functional collaboration across Regulatory, R&D, IT/Cybersecurity, Clinical, Manufacturing, and Commercial teams to advance enabling technology in the operating room.

Qualifications

• Bachelor's degree or higher in a relevant field; advanced degree preferred.
• Extensive experience in marketing, product strategy, or commercial roles in regulated medical devices or connected hardware.

Responsibilities

• Define product vision, value proposition, and go-to-market strategy with market research and competitive analysis.
• Develop business cases with market sizing, financial modeling, and valuations.
• Translate workflows and regulatory needs into clear messaging, guides, and training materials.
• Lead cross-functional launch readiness with Regulatory, R&D, IT/Cybersecurity, Clinical, Manufacturing, and Commercial teams.
• Drive external stakeholder engagement to validate direction and accelerate adoption.
• Measure post-launch adoption using field feedback and clinical outcomes.

Skills

Marketing strategy

Cross-functional leadership

Data-driven decision making

Financial analysis

Go-to-market strategy

Strategic thinking

Education

Bachelor's degree in Engineering, Life Sciences, Marketing or Computer Science

MBA or advanced degree

Job description

Johnson & Johnson is seeking a Senior Manager for Upstream Marketing in the DePuy Synthes Navigation Platform. Ideally based in Raynham, MA or Boston, MA, with consideration for other U.S.

locations. The role focuses on defining the strategic roadmap, go-to-market plans, and cross-functional collaboration across Regulatory, R&D, IT/Cybersecurity, Clinical, Manufacturing, and Commercial teams to advance enabling technology in the operating room.