Strategic Marketing Content Architect — Hybrid NY

Apple Bank; New York (NY); Hybrid; USD 100,000 - 130,000; Full time

Job summary

Apple Bank is seeking a Marketing Content Strategist in New York, NY (Hybrid) to drive content strategy across channels. The role supports building brand awareness, customer acquisition, and engagement, while ensuring compliance with regulatory standards.

Key duties include developing content frameworks, leading cross-channel content, and leveraging AI tools to speed time-to-market. 4–6 years in content strategy and a strong background in finance marketing are preferred.

Qualifications

• 4-6 years of progressive experience in content strategy and design.
• Experience in regulated environments; financial services preferred.
• Advanced expertise in marketing and design platforms (Adobe, Figma, Hootsuite).
• Strong written and verbal communication; ability to influence senior stakeholders.
• Autonomy in a fast-paced environment while leading strategic initiatives.

Responsibilities

• Develop and refine content frameworks, standards, and messaging approaches.
• Lead creation and execution of content across paid media, email, and social channels.
• Oversee centralized content library and governance of workflows.
• Track, analyze, and report content performance to optimize ROI.
• Collaborate with vendors and agency partners on AI-supported content initiatives.
• Plan and manage the annual marketing content budget.

Skills

Content strategy

Stakeholder management

Leadership

Autonomy

Communication

Education

Bachelor’s degree in design, marketing, or related field

Tools

Adobe

Figma

Hootsuite

Job description

Apple Bank is seeking a Marketing Content Strategist in New York, NY (Hybrid) to drive content strategy across channels. The role supports building brand awareness, customer acquisition, and engagement, while ensuring compliance with regulatory standards.

Key duties include developing content frameworks, leading cross-channel content, and leveraging AI tools to speed time-to-market. 4–6 years in content strategy and a strong background in finance marketing are preferred.